Directory
>
Amy Campbell
Amy Campbell
Vice President Marketing, Product Design, & Strategy | Home Franchise Concepts
Newport Beach, California, United States
Amy Campbell
Summary
Amy Campbell is a dynamic marketing executive with over 18 years of experience in brand management and strategy, having worked with renowned companies like Mattel and PepsiCo. She has a proven track record of leading successful marketing campaigns, notably launching the #SiConPepsi Hispanic campaign that garnered 107 million impressions. Amy's entrepreneurial spirit is showcased through her founding of Elevate Marketing Firm, where she focused on innovative brand strategies. Her leadership style emphasizes cross-functional collaboration and data-driven decision-making, allowing her to thrive in fast-paced environments. With a solid academic foundation, including an MBA from the University of Southern California, Amy continues to drive brand growth and profitability in her current role at Home Franchise Concepts. Her multifaceted expertise encompasses digital marketing, analytics, and consumer insights, making her a valuable asset in any marketing endeavor.
Amy Campbell
Work Experience
Vice President Marketing, Product Design, & Strategy at
Home Franchise Concepts
November 2024 - Present
Vice President Marketing at
Home Franchise Concepts
February 2024 - November 2024
Sr. Director at
Home Franchise Concepts
September 2021 - February 2024
Head of Hispanic Marketing – West Division at
PepsiCo
December 2019 - September 2021
Founder and Chief Strategist at
Elevate Marketing Firm
May 2019 - December 2019
Senior Marketing Manager - Barbie at
Mattel Canada
January 2018 - April 2019
Senior Manager, Marketing Manager, Associate Manager - Thomas & Friends at
Mattel Canada
April 2015 - December 2017
Associate Manager - Fisher-Price at
Mattel Canada
October 2013 - April 2015
Senior Brand Analyst at
Mattel
February 2010 - July 2012
Sales Forecasting Analyst at
Mattel Canada
February 2009 - March 2010
Product Marketing Analyst at
Robeks
January 2008 - January 2009
Graphic Designer and Marketing Specialist at
Spirit AeroSystems
January 2006 - January 2007
Account Manager at
Barkley
January 2006 - January 2006
Amy Campbell
Education
University of Southern California, Master Of Business Administration And General Management
January 2011 - January 2013
Kansas State University, Bachelor Of Arts In Mass Communications
January 2001 - January 2005
Frequently Asked Questions about Amy Campbell
What is Amy Campbell email address?
Amy Campbell's primary email address is ***@homefranchiseconcepts.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Amy Campbell work for?
Amy Campbell is a Vice President Marketing, Product Design, & Strategy at Home Franchise Concepts, a company specializing in Communication services, nec.
Where Amy Campbell graduated from?
Amy Campbell holds a degree in Business Administration And Management, General from University of Southern California.
How can I directly contact Amy Campbell?
To contact Amy Campbell directly, you can use the email address ***@homefranchiseconcepts.com. Complete contact information is available upon registration with Muraena.
Who is Amy Campbell?
Amy Campbell is a dynamic marketing executive with over 18 years of experience in brand management and strategy, having worked with renowned companies like Mattel and PepsiCo. She has a proven track record of leading successful marketing campaigns, notably launching the #SiConPepsi Hispanic campaign that garnered 107 million impressions. Amy's entrepreneurial spirit is showcased through her founding of Elevate Marketing Firm, where she focused on innovative brand strategies. Her leadership style emphasizes cross-functional collaboration and data-driven decision-making, allowing her to thrive in fast-paced environments. With a solid academic foundation, including an MBA from the University of Southern California, Amy continues to drive brand growth and profitability in her current role at Home Franchise Concepts. Her multifaceted expertise encompasses digital marketing, analytics, and consumer insights, making her a valuable asset in any marketing endeavor.
Amy`s contact details
***@homefranchiseconcepts.com
Colleagues
Vice President, Digital Marketing
VP Operations - Home Franchise Concepts
Senior Vice President
Executive VP
Regional Operations Manager Northeast
Vice President of Operations – “Budget Blinds,” “Tailored Living,”& “Concrete Craft”
Vice President, Commercial
Executive Vice President and General Counsel
Vice President of Marketing, Growth Brands
Chief Financial Officer