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Andrea Cromaz

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Andrea Cromaz

Senior Vice President Marketing

Los Angeles, California, United States

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Andrea Cromaz

Summary

Andrea Cromaz is a seasoned Marketing & Innovation Leader with over 17 years of diverse experience in the beverage industry, particularly within the wine and spirits sector. Currently serving as the VP of Marketing at Riboli Family Wines, she excels in building high-performing teams and driving strategic marketing initiatives that connect brands with consumers and pop culture. Her expertise spans across brand development, digital strategy, and omnichannel marketing, showcasing her ability to adapt to various market dynamics. Andrea has successfully led marketing strategies for both early-stage companies and established global brands, demonstrating her versatility and deep understanding of consumer psychology. She is passionate about innovation and storytelling, believing that compelling narratives are key to capturing consumer loyalty. Andrea's leadership style fosters a collaborative environment that inspires creativity and excellence among her teams. Her impressive track record includes notable partnerships with celebrities and brands that enhance visibility and engagement in competitive markets.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Andrea Cromaz

Work Experience

💼

Senior Vice President Marketing at

Avaline Ltd.

September 2024 - Present

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Vice President Marketing at

Riboli Family Wines

May 2022 - September 2024

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Vice President of Marketing at

The Cooper Spirits Company

October 2019 - May 2022

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Head of U.S. Marketing at

Branca USA Inc.

October 2018 - October 2019

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Director of Marketing & Brand Development (Head of U.S. Marketing - Fratelli Branca) at

Infinium Spirits, Inc.

October 2016 - October 2018

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Director of Marketing (Head of US Marketing) at

Broken Barrel Whiskey Co.

September 2015 - September 2016

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Market Manager - Northern California at

Bacardi

April 2014 - August 2015

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Diageo Regional Trade Marketing Manager (OH, OR, ID, WY, MT & UT) at

Southern Glazer's Wine & Spirits

September 2011 - April 2014

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Marketing Manager - Magner's Cider at

GYK

August 2010 - September 2011

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Marketing Manager - Heaven Hill at

Mirrorball

February 2009 - August 2010

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Marketing Manager - Diageo at

MKTG

March 2007 - December 2008

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Andrea Cromaz

Education

Lynn University, Master's Degree

January 2010 - January 2011

Kent State University, Bachelor Of Science - Bs

January 2002 - January 2006

Frequently Asked Questions about Andrea Cromaz

What is Andrea Cromaz email address?

Andrea Cromaz's primary email address is *******@riboliwines.com. To view the full verified email and additional contact details, sign up for free with Muraena.

Where Andrea Cromaz graduated from?

Andrea Cromaz holds a degree in Mba: Marketing/Mass Communication/Media Management from Lynn University.

How can I directly contact Andrea Cromaz?

To contact Andrea Cromaz directly, you can use the email address *******@riboliwines.com. Complete contact information is available upon registration with Muraena.

Who is Andrea Cromaz?

Andrea Cromaz is a seasoned Marketing & Innovation Leader with over 17 years of diverse experience in the beverage industry, particularly within the wine and spirits sector. Currently serving as the VP of Marketing at Riboli Family Wines, she excels in building high-performing teams and driving strategic marketing initiatives that connect brands with consumers and pop culture. Her expertise spans across brand development, digital strategy, and omnichannel marketing, showcasing her ability to adapt to various market dynamics. Andrea has successfully led marketing strategies for both early-stage companies and established global brands, demonstrating her versatility and deep understanding of consumer psychology. She is passionate about innovation and storytelling, believing that compelling narratives are key to capturing consumer loyalty. Andrea's leadership style fosters a collaborative environment that inspires creativity and excellence among her teams. Her impressive track record includes notable partnerships with celebrities and brands that enhance visibility and engagement in competitive markets.

Andrea`s contact details

mail

*******@riboliwines.com

*******@cooperspirits.com

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