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Andrea Mcfarling

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Andrea Mcfarling

Vice President of Marketing Operations & Analytics | Auctane

Austin, Texas, United States

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Andrea Mcfarling

Summary

Andrea Mcfarling is an accomplished marketing executive with extensive experience in driving customer acquisition and revenue growth across multiple brands. Currently serving as the VP of Global Marketing at Auctane, she leads a diverse team focused on integrated marketing strategies and performance optimization. With a strong foundation in both B2B and B2C marketing, Andrea has a proven track record in campaign management, digital strategy, and thought leadership. Her career spans various roles in notable organizations, where she has consistently demonstrated her ability to adapt to fast-paced environments and deliver impactful results. Andrea holds an MBA from Texas State University and is passionate about leveraging data-driven insights to enhance marketing effectiveness. In her spare time, she enjoys exploring emerging technologies and their applications in marketing.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Consulting Experience

Andrea Mcfarling

Work Experience

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Vice President of Marketing Operations & Analytics at

Auctane

September 2024 - Present

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Vice President of Global Marketing at

Auctane

October 2021 - September 2024

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VP of Marketing, Ecommerce Products at Auctane at

Auctane

June 2019 - October 2021

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Sr Director of Marketing, ShipEngine at

Auctane

September 2018 - June 2019

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Director of Marketing at

Adlucent

May 2013 - September 2018

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Marketing Manager at

Adlucent

March 2012 - May 2013

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Marketing Campaigns Manager at

Bazaarvoice

February 2010 - March 2012

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Marketing Programs Specialist II at

Netqos

March 2006 - February 2010

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Marketing Communications at

Blue Fish Development Group

January 2005 - January 2006

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Financial Services Intern at

Merrill Lynch

January 2004 - January 2005

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Andrea Mcfarling

Education

Texas State University- San Marcos, Mba

Texas State University- San Marcos, Bba

Frequently Asked Questions about Andrea Mcfarling

What is Andrea Mcfarling email address?

Andrea Mcfarling's primary email address is ****************@auctane.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Andrea Mcfarling work for?

Andrea Mcfarling is a Vice President of Marketing Operations & Analytics at Auctane, a company specializing in Prepackaged software.

Where Andrea Mcfarling graduated from?

Andrea Mcfarling holds a degree in Masters Of Business Administration from Texas State University- San Marcos.

How can I directly contact Andrea Mcfarling?

To contact Andrea Mcfarling directly, you can use the email address ****************@auctane.com. Complete contact information is available upon registration with Muraena.

Who is Andrea Mcfarling?

Andrea Mcfarling is an accomplished marketing executive with extensive experience in driving customer acquisition and revenue growth across multiple brands. Currently serving as the VP of Global Marketing at Auctane, she leads a diverse team focused on integrated marketing strategies and performance optimization. With a strong foundation in both B2B and B2C marketing, Andrea has a proven track record in campaign management, digital strategy, and thought leadership. Her career spans various roles in notable organizations, where she has consistently demonstrated her ability to adapt to fast-paced environments and deliver impactful results. Andrea holds an MBA from Texas State University and is passionate about leveraging data-driven insights to enhance marketing effectiveness. In her spare time, she enjoys exploring emerging technologies and their applications in marketing.

Andrea`s contact details

mail

****************@auctane.com

****************@shipstation.com

****************@adlucent.com

Colleagues

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Board Member

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Shea Felix

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Brett Schulte

Global Vice President

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Kin Gill

Chief Legal Officer

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Albert Ko

Chief Executive Officer

Michael Yap

Vice President, Deputy General Counsel

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Kristi Spence Cfa

VP, Finance & Treasurer

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Misha Gautreaux

Global VP of Revenue Operations

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Lewis Zhang

VP of Engineering

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Sameer Shamsuddin

Vice President Of Engineering (formerly CTO of Shipsi - acquired)

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