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Anna Karefa-Johnson

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Anna Karefa-Johnson

Vice President, Experiential Strategy & Live Events | Overtime

Atlanta, Georgia, United States

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Anna Karefa-Johnson

Summary

Anna Karefa-Johnson is a dynamic leader in the sports industry, currently serving as the Vice President of Experiential Strategy & Live Events at Overtime. With a strong background in event management and strategic marketing, she has successfully delivered impactful experiences for brands such as the Tampa Bay Buccaneers and Pac-12 Conference. Anna's expertise extends to community engagement and social change, reflecting her commitment to using sports as a platform for positive impact. She thrives in fast-paced environments and is known for her creativity and problem-solving skills. Anna holds a Master's degree in Sports Industry Management from Georgetown University and a Bachelor's degree in Communication from the University of Southern California. Her diverse experience spans various roles in both corporate and non-profit sectors, showcasing her adaptability and leadership capabilities. Passionate about connecting communities through sports, she continues to drive engagement and growth in her field.

General

Generalist

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Anna Karefa-Johnson

Work Experience

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Vice President, Experiential Strategy & Live Events at

Overtime

April 2024 - Present

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Vice President, Brand Experience & Community Engagement (Overtime Elite) at

Overtime

July 2021 - Present

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Director of Events & Experiential Marketing at

Overtime

October 2019 - Present

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Senior Director, Brand Experience & Marketing at

RISE

August 2018 - October 2019

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Regional Director, Events & Programming-South at

Ross Initiative In Sports For Equality, Inc.

September 2017 - August 2018

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Community Outreach Manager at

Tampa Bay Buccaneers

May 2016 - September 2017

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Director, Marketing at

Pac-12 Conference

July 2015 - June 2016

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Senior Manager, Marketing at

Pac-12 Conference

July 2012 - June 2015

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Event Marketing Manager at

Umca Sports

June 2009 - May 2012

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Account Coordinator at

The Walker Marchant Group LLC

January 2008 - January 2009

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Public Relations Consultant at

Youth Action International

February 2007 - July 2008

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Training Camp Public Relations Intern at

Baltimore Ravens

January 2007 - January 2007

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Communication Intern at

NFL Players Association

December 2006 - January 2007

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Public Relations Intern at

Los Angeles Lakers

October 2005 - January 2006

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Anna Karefa-Johnson

Education

Georgetown University, Mps

January 2009 - January 2009

University of Southern California, Ba

January 2002 - January 2006

Northfield Mount Hermon High School, High School Diploma

Frequently Asked Questions about Anna Karefa-Johnson

What is Anna Karefa-Johnson email address?

Anna Karefa-Johnson's primary email address is ****@itsovertime.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Anna Karefa-Johnson work for?

Anna Karefa-Johnson is a Vice President, Experiential Strategy & Live Events at Overtime, a company specializing in Spectator Sports.

Where Anna Karefa-Johnson graduated from?

Anna Karefa-Johnson holds a degree in Sports Industry Management/Strategic Marketing, Communications, And New Media Concentration from Georgetown University.

How can I directly contact Anna Karefa-Johnson?

To contact Anna Karefa-Johnson directly, you can use the email address ****@itsovertime.com. Complete contact information is available upon registration with Muraena.

Who is Anna Karefa-Johnson?

Anna Karefa-Johnson is a dynamic leader in the sports industry, currently serving as the Vice President of Experiential Strategy & Live Events at Overtime. With a strong background in event management and strategic marketing, she has successfully delivered impactful experiences for brands such as the Tampa Bay Buccaneers and Pac-12 Conference. Anna's expertise extends to community engagement and social change, reflecting her commitment to using sports as a platform for positive impact. She thrives in fast-paced environments and is known for her creativity and problem-solving skills. Anna holds a Master's degree in Sports Industry Management from Georgetown University and a Bachelor's degree in Communication from the University of Southern California. Her diverse experience spans various roles in both corporate and non-profit sectors, showcasing her adaptability and leadership capabilities. Passionate about connecting communities through sports, she continues to drive engagement and growth in her field.

Anna`s contact details

mail

****@itsovertime.com

****@lakers.com

Colleagues

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Andrew Eiger

VP, Legal & Business Affairs

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Rich Calacci

Chief Revenue Officer

Sam Gordon

Editor In Chief

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Josh Fendrick

Chief Operating Officer

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Blane Snyder

VP, Strategic Accounts

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Dan Porter

Adjunct Associate Professor

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Tom Weingarten

Chief Growth Officer

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Jack Ostler

VP of Product and Technology, Head of Special Projects

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Jamie Peacock

Vice President, Marketing & Sales Strategy

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