Directory
>
Annabella Goff
Annabella Goff
Digital Marketing Specialist | Movable Ink
California, Los Angeles, United States
Annabella Goff
Summary
Annabella Goff is an accomplished CRM marketer with over 20 years of experience in multichannel direct marketing, specializing in customer engagement and data-driven strategies. Currently serving as Vice President of CRM at Peacock, she has a proven track record of optimizing customer touch points and enhancing retention strategies across various platforms. Annabella has held significant roles at Disney, where she led teams in CRM Marketing and Operations, making impactful contributions to audience engagement and campaign performance. Her expertise encompasses a wide range of marketing disciplines, including email and mobile messaging, analytics, and digital marketing. She is also an active member of customer advisory boards for leading marketing technology companies, demonstrating her commitment to industry innovation. With a strong academic background in Marketing and Communication Management, Annabella is well-versed in the intersection of technology and consumer behavior, making her a valuable asset in today's fast-paced marketing landscape.
Annabella Goff
Work Experience
Vice President, CRM at
Peacock
November 2023 - Present
Annabella Goff
Education
University of Southern California, M.A., Communication Management
Washington University in St. Louis, B.A., Marketing and Film & Media Studies
January 2004
Frequently Asked Questions about Annabella Goff
What company does Annabella Goff work for?
Annabella Goff is a Digital Marketing Specialist at Movable Ink.
Where Annabella Goff graduated from?
Annabella Goff holds a degree in Track on Communication and Information Technologies Courses Included: -- Interactive Business Strategies of Digital Media -- Entrepreneurship in New Media -- Advertising and Promotion Strategy - Integrated Marketing Communication with emphasis on social media -- Emerging Communication Technologies -- Communication Law and New Technology -- Media Convergence in Entertainment -- Digital Hispanic Marketing in Entertainment from University of Southern California.
Who is Annabella Goff?
Annabella Goff is an accomplished CRM marketer with over 20 years of experience in multichannel direct marketing, specializing in customer engagement and data-driven strategies. Currently serving as Vice President of CRM at Peacock, she has a proven track record of optimizing customer touch points and enhancing retention strategies across various platforms. Annabella has held significant roles at Disney, where she led teams in CRM Marketing and Operations, making impactful contributions to audience engagement and campaign performance. Her expertise encompasses a wide range of marketing disciplines, including email and mobile messaging, analytics, and digital marketing. She is also an active member of customer advisory boards for leading marketing technology companies, demonstrating her commitment to industry innovation. With a strong academic background in Marketing and Communication Management, Annabella is well-versed in the intersection of technology and consumer behavior, making her a valuable asset in today's fast-paced marketing landscape.
Annabella`s contact details
Colleagues
Programmer
Marketing Manager
Match Day Marketing Assistant
Account Manager
RBS Compliance Auditor
Coordinator, Business Development
Intern
Business Analyst
Marketing/Web Design Intern
Contemporary Department Specialist