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Anthony Key

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Anthony Key

Media Planner/Senior Research Analyst (Helene Curtis, Qwest, Lever 2000) | BET

New York, New York, United States

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Anthony Key

Summary

Anthony Key is a seasoned marketing professional with a wealth of experience in media planning, strategy, and analytics. Currently serving as the VP of Media Planning Strategy & Marketing Analytics at BET Media Group, he has a proven track record of working with prestigious brands like Colgate and Pepsi. His career spans various roles from Director of Media Services to Integrated Marketing Account Director, showcasing his versatility in both agency and brand environments. Anthony is known for his leadership skills, having led award-winning teams and developed innovative marketing strategies that resonate with multicultural audiences. He is passionate about mentoring others and is always eager to learn and adapt in the ever-evolving marketing landscape. His commitment to fostering respectful and productive relationships with colleagues sets him apart as a trusted leader in the industry.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Anthony Key

Work Experience

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VP Media Planning Strategy & Marketing Analytics BET Media Group (Paramount) at

BET

October 2023 - Present

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Anthony Key

Education

New York University Stern School of Business, Bachelor of Science (B.S.), Marketing

Frequently Asked Questions about Anthony Key

What is Anthony Key email address?

Anthony Key's primary email address is ****@penguinrandomhouse.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Anthony Key work for?

Anthony Key is a Media Planner/Senior Research Analyst (Helene Curtis, Qwest, Lever 2000) at BET.

Where Anthony Key graduated from?

Anthony Key holds a degree in null from New York University Stern School of Business.

How can I directly contact Anthony Key?

To contact Anthony Key directly, you can use the email address ****@penguinrandomhouse.com. Complete contact information is available upon registration with Muraena.

Who is Anthony Key?

Anthony Key is a seasoned marketing professional with a wealth of experience in media planning, strategy, and analytics. Currently serving as the VP of Media Planning Strategy & Marketing Analytics at BET Media Group, he has a proven track record of working with prestigious brands like Colgate and Pepsi. His career spans various roles from Director of Media Services to Integrated Marketing Account Director, showcasing his versatility in both agency and brand environments. Anthony is known for his leadership skills, having led award-winning teams and developed innovative marketing strategies that resonate with multicultural audiences. He is passionate about mentoring others and is always eager to learn and adapt in the ever-evolving marketing landscape. His commitment to fostering respectful and productive relationships with colleagues sets him apart as a trusted leader in the industry.

Anthony`s contact details

mail

****@penguinrandomhouse.com

***********@bet.com

***********@bet.net

Colleagues

Michele Posey

cost accountant

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Nadja Webb

Senior Counsel

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Carol Cunningham

Research Manager and Senior Research Analyst

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Scott M Mills

Senior Vice President of Business Development

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Michelle Johnson

Independent Contractor

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Maureen Guthman

VP, Acquisitions & Co-Productions

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Hood Tv

Chief Executive Officer

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Mercedes C Smith

Account Executive

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Sharon Alvarado

Ad Sales Intern - MTV, Nickelodeon, VH-1

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Rose Catherine Pinkney

Reporter and commercial producer

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