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Bastian Mathes
Bastian Mathes
Managing Director | Chief Product Officer | TRACK GmbH
Germany
Bastian Mathes
Summary
Bastian Mathes is a seasoned Chief Product Officer at TRACK, with over 20 years of diverse experience in branding, product development, and digital marketing. He has a rich background that spans graphic design, communications planning, and brand strategy, allowing him to approach challenges with a multifaceted perspective. His career has seen him engage with global brands, startups, and SMEs, which has honed his skills in creating impactful marketing strategies. Bastian has also contributed to academia as a lecturer in Digital Marketing, showcasing his commitment to sharing knowledge and fostering new talent in the industry. He is passionate about building meaningful products and experiences that resonate with consumers. His work is characterized by a strategic mindset and a focus on innovation in the rapidly evolving digital landscape. Bastian's publications reflect his thought leadership and insight into the intersection of data, content, and consumer engagement. He is fluent in English and operates primarily in the German market.
Bastian Mathes
Work Experience
Managing Director | Chief Product Officer at
TRACK GmbH
April 2023 - Present
Associate Partner | Studiolead at
BEJOND
April 2019 - January 2023
Lecturer at
Hochschule Fresenius
September 2021 - February 2022
Director Strategy at
SinnerSchrader I Accenture Song
January 2018 - March 2019
Strategy & Innovation Evangelist / Executive Planning Director (Interim) at
PIA UDG
June 2016 - December 2017
Director Insight Planning at
OMD Germany
January 2014 - May 2016
Strategy Director, Samsung at
Starcom
December 2012 - December 2013
Director Communications Planning at
STARCOM MEDIAVEST LLP
July 2011 - November 2012
Communications Planner / Strategist at
STARCOM MEDIAVEST LLP
January 2007 - June 2011
Communication and Multimedia Design at
Self-Employed
October 2003 - July 2008
Co-Founder at
SOPHIA PRAMESWARI SANTOSA
June 2004 - February 2008
Graphic Designer / Art Director at
WCG GmbH & Co. KG
March 2000 - September 2003
Trainee at
WCG GmbH & Co. KG
September 1999 - February 2000
Bastian Mathes
Education
University of Applied Sciences Aachen/International Faculty Maastricht, B.Sc.
January 2003 - January 2006
WAK Westdeutsche Akademie für Kommunikation, Kommunikationswirt Wak
January 2000 - January 2001
Frequently Asked Questions about Bastian Mathes
What is Bastian Mathes email address?
Bastian Mathes's primary email address is **************@track.de. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Bastian Mathes work for?
Bastian Mathes is a Managing Director | Chief Product Officer at TRACK GmbH, a company specializing in Management, Scientific, & Technical Consulting Services.
Where Bastian Mathes graduated from?
Bastian Mathes holds a degree in Communication And Multimediadesign from University of Applied Sciences Aachen/International Faculty Maastricht.
How can I directly contact Bastian Mathes?
To contact Bastian Mathes directly, you can use the email address **************@track.de. Complete contact information is available upon registration with Muraena.
Who is Bastian Mathes?
Bastian Mathes is a seasoned Chief Product Officer at TRACK, with over 20 years of diverse experience in branding, product development, and digital marketing. He has a rich background that spans graphic design, communications planning, and brand strategy, allowing him to approach challenges with a multifaceted perspective. His career has seen him engage with global brands, startups, and SMEs, which has honed his skills in creating impactful marketing strategies. Bastian has also contributed to academia as a lecturer in Digital Marketing, showcasing his commitment to sharing knowledge and fostering new talent in the industry. He is passionate about building meaningful products and experiences that resonate with consumers. His work is characterized by a strategic mindset and a focus on innovation in the rapidly evolving digital landscape. Bastian's publications reflect his thought leadership and insight into the intersection of data, content, and consumer engagement. He is fluent in English and operates primarily in the German market.
Bastian`s contact details
**************@track.de
Colleagues
Managing Director
Executive Director Experience Design
Creative Ideation Executive Director
Chief Strategy Officer