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Betsy Rella
Betsy Rella
Vice President, Research & Data | New York Interconnect
United States
Betsy Rella
Summary
Betsy Rella is a seasoned executive with over 30 years of experience in research and data analytics within the media and advertising industries. Currently serving as Vice President of Research & Data at New York Interconnect, she has a proven track record of enabling large enterprises to leverage data for strategic media planning and audience targeting. Betsy has successfully managed cross-functional teams, integrating operations, data science, and sales to drive business growth. Her previous roles at Tivo, The Weather Channel, and Ipsos have honed her expertise in data monetization, advertising effectiveness, and custom research strategies. Betsy's commitment to innovation is evident in her ability to establish partnerships and develop cutting-edge analytics solutions that enhance client outcomes. She is passionate about transforming data into actionable insights that inform decision-making in the fast-paced media landscape.
Betsy Rella
Work Experience
Vice President, Research & Data at
New York Interconnect
April 2018 - Present
Data Monetization & Analytics at
TiVo
July 2017 - February 2018
Vice President Research at
TiVo
March 2015 - June 2017
Vice President Advertising Sales Research, Digital & TV at
The Weather Channel
January 2012 - June 2014
Senior Vice President, Ipsos Media CT at
Ipsos in Nigeria
February 2010 - December 2011
Vice President Research at
A+E Networks
August 2000 - November 2009
Vice President Programming Research at
Viacom Japan Inc
June 1998 - August 2000
Director, Primetime Audience Analysis at
Disney General Entertainment Content
April 1990 - June 1998
Betsy Rella
Education
New York University - Tisch School of the Arts , Bfa
Frequently Asked Questions about Betsy Rella
What is Betsy Rella email address?
Betsy Rella's primary email address is ***********@nyinterconnect.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Betsy Rella work for?
Betsy Rella is a Vice President, Research & Data at New York Interconnect, a company specializing in Management consulting services.
Where Betsy Rella graduated from?
Betsy Rella holds a degree in Film & Television from New York University - Tisch School of the Arts .
How can I directly contact Betsy Rella?
To contact Betsy Rella directly, you can use the email address ***********@nyinterconnect.com. Complete contact information is available upon registration with Muraena.
Who is Betsy Rella?
Betsy Rella is a seasoned executive with over 30 years of experience in research and data analytics within the media and advertising industries. Currently serving as Vice President of Research & Data at New York Interconnect, she has a proven track record of enabling large enterprises to leverage data for strategic media planning and audience targeting. Betsy has successfully managed cross-functional teams, integrating operations, data science, and sales to drive business growth. Her previous roles at Tivo, The Weather Channel, and Ipsos have honed her expertise in data monetization, advertising effectiveness, and custom research strategies. Betsy's commitment to innovation is evident in her ability to establish partnerships and develop cutting-edge analytics solutions that enhance client outcomes. She is passionate about transforming data into actionable insights that inform decision-making in the fast-paced media landscape.
Betsy`s contact details
***********@nyinterconnect.com
Colleagues
Chief Financial Officer
Vice President of Pricing and Planning
Vice President Human Resources
Vice President, Advanced Advertising, New Business, And National Sales
Vice President, Regional Sales
VP, Regional Sales
Chief Executive Officer, New York Interconnect