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Brian Lopiccolo
Brian Lopiccolo
Director, Consumer & Business Data | McKinney
Durham, North Carolina, United States
Brian Lopiccolo
Summary
Brian Lopiccolo is a seasoned marketing professional with over 15 years of experience specializing in consumer insights and market research. Currently serving as the Director of Consumer & Brand Data at McKinney, he leads the development and analysis of quantitative market research efforts, driving strategic marketing solutions for clients. Brian is adept at leveraging both primary and secondary data to address business challenges, identify target audiences, and validate marketing strategies. His extensive background includes roles in various advertising and consulting firms, where he honed his skills in integrated marketing and media strategy. With a strong emphasis on data-driven decision-making, he is passionate about enhancing brand performance through innovative marketing techniques. Outside of work, Brian is committed to continuous learning and adapting to the ever-evolving landscape of digital marketing, making him a valuable asset in any organization.
Brian Lopiccolo
Work Experience
Director, Consumer & Business Data at
McKinney
July 2018 - Present
VP, Associate Director of Consumer & Business Insights at
McKinney
January 2012 - Present
Associate Connection Planning Director at
McKinney
January 2008 - January 2012
Communications Strategy Director at
Mec Uk
January 2007 - January 2008
Communications Manager at
Mediaedgecia
January 2005 - January 2007
Media Supervisor at
R J Palmer
January 2003 - January 2005
Media Supervisor at
Mediaedgecia
January 2000 - January 2003
Assistant Media Planner at
Ogilvy
January 1999 - January 2000
Brian Lopiccolo
Education
Connecticut College, Bachelor Of Arts (B.A.)
January 1994 - January 1998
Frequently Asked Questions about Brian Lopiccolo
What is Brian Lopiccolo email address?
Brian Lopiccolo's primary email address is ***************@mckinney.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Brian Lopiccolo work for?
Brian Lopiccolo is a Director, Consumer & Business Data at McKinney, a company specializing in Management consulting services.
Where Brian Lopiccolo graduated from?
Brian Lopiccolo holds a degree in Environmental Studies from Connecticut College.
How can I directly contact Brian Lopiccolo?
To contact Brian Lopiccolo directly, you can use the email address ***************@mckinney.com. Complete contact information is available upon registration with Muraena.
Who is Brian Lopiccolo?
Brian Lopiccolo is a seasoned marketing professional with over 15 years of experience specializing in consumer insights and market research. Currently serving as the Director of Consumer & Brand Data at McKinney, he leads the development and analysis of quantitative market research efforts, driving strategic marketing solutions for clients. Brian is adept at leveraging both primary and secondary data to address business challenges, identify target audiences, and validate marketing strategies. His extensive background includes roles in various advertising and consulting firms, where he honed his skills in integrated marketing and media strategy. With a strong emphasis on data-driven decision-making, he is passionate about enhancing brand performance through innovative marketing techniques. Outside of work, Brian is committed to continuous learning and adapting to the ever-evolving landscape of digital marketing, making him a valuable asset in any organization.
Brian`s contact details
***************@mckinney.com
Colleagues
Chief People Officer
Executive Director of Data & Analytics
President
Managing Director, McKinney Health
Executive Director, Media
Executive Producer
Executive Director, Marketing and Communications
EVP, Executive Director, Agency Operations
Chief of Staff
Head of Growth, Cheil North America