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Carter O'brien

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Carter O'brien

VP, Strategic Growth Initiatives | Greenlight

Atlanta, Georgia, United States

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Carter O'brien

Summary

Carter O'Brien is an accomplished executive leader specializing in lifecycle and product marketing with a strong emphasis on strategic growth initiatives. With extensive experience in the custom computer programming services industry, he has successfully driven customer acquisition and retention strategies across various organizations. Carter's career includes significant roles at Greenlight Financial Technology and Hulu, where he leveraged data-driven marketing tactics to enhance customer engagement and lifecycle management. He holds a Bachelor of Arts in International Political Economy from Colorado College, which complements his analytical approach to marketing. Known for his collaborative leadership style, Carter thrives in dynamic environments and is passionate about creating innovative solutions that resonate with customers. His diverse skill set includes expertise in A/B testing, CRM, digital marketing, and social media strategy, making him a versatile asset in any marketing team. Outside of work, he has a keen interest in exploring emerging technologies and their impact on consumer behavior.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Emerging Technologies

Organisational experience

Corporate Experience

Carter O'brien

Work Experience

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VP, Strategic Growth Initiatives at

Greenlight

May 2024 - Present

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VP, Customer Marketing at

Greenlight Financial Technology, Inc.

February 2021 - May 2024

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Director, Lifecycle & Product Marketing at

Greenlight Financial Technology, Inc.

March 2019 - February 2021

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Sr. Marketing Manager, Customer Growth & Lifecycle at

Hulu

May 2018 - March 2019

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Marketing Manager, Lifecycle & Retention at

Vail Resorts

January 2017 - May 2018

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Mobile Marketing Associate, Customer Growth at

Hulu

July 2012 - December 2016

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Acquisition Marketing Manager, Customer Growth at

Hulu

January 2016 - December 2016

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Carter O'brien

Education

Colorado College, Bachelor Of Arts (Ba)

Frequently Asked Questions about Carter O'brien

What is Carter O'brien email address?

Carter O'brien's primary email address is *************@greenlight.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Carter O'brien work for?

Carter O'brien is a VP, Strategic Growth Initiatives at Greenlight, a company specializing in Offices of Other Health Practitioners.

Where Carter O'brien graduated from?

Carter O'brien holds a degree in International Political Economy from Colorado College.

How can I directly contact Carter O'brien?

To contact Carter O'brien directly, you can use the email address *************@greenlight.com. Complete contact information is available upon registration with Muraena.

Who is Carter O'brien?

Carter O'Brien is an accomplished executive leader specializing in lifecycle and product marketing with a strong emphasis on strategic growth initiatives. With extensive experience in the custom computer programming services industry, he has successfully driven customer acquisition and retention strategies across various organizations. Carter's career includes significant roles at Greenlight Financial Technology and Hulu, where he leveraged data-driven marketing tactics to enhance customer engagement and lifecycle management. He holds a Bachelor of Arts in International Political Economy from Colorado College, which complements his analytical approach to marketing. Known for his collaborative leadership style, Carter thrives in dynamic environments and is passionate about creating innovative solutions that resonate with customers. His diverse skill set includes expertise in A/B testing, CRM, digital marketing, and social media strategy, making him a versatile asset in any marketing team. Outside of work, he has a keen interest in exploring emerging technologies and their impact on consumer behavior.

Carter`s contact details

mail

*************@greenlight.com

******@greenlightcard.com

Colleagues

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Kiran

Vice President Platforms

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Sameera Rao

Chief Technology Officer

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Ashley Noto

SVP Product & Analytics

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Ben Swartwout

Chief People Officer

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Douglas Spear

Chief Legal Officer

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Timothy Sheehan

Co-Founder & CEO

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Todd Barlok

Vice President Product Design

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Callie Adams

Chief Of Staff, Engineering

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Jessica Gebhardt

Chief Compliance Officer

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