What company does Christina work for?

Christina is a Vice President, Innovation & Sustainability at Hoffmaster, a company specializing in Converted Paper Product Manufacturing.

Where Christina graduated from?

Christina holds a degree in French And International Relations from University of Wisconsin-Madison.

Who is Christina?

Christina is a dynamic marketing leader with a strong focus on innovation and sustainability in the automotive and consumer goods sectors. With over two decades of experience, she has a proven track record of successfully building and revitalizing brands in both B2C and B2B markets. Christina's expertise spans strategic marketing, product development, and consumer insights, making her a valuable asset in any organization. She has held senior roles at various companies, including Hoffmaster and ITW, where she led cross-functional teams to achieve significant growth. A graduate of the University of Wisconsin-Madison, she combines her academic background in French and International Relations with practical marketing strategies. Christina is passionate about driving value creation through effective brand architecture and positioning. Her entrepreneurial spirit is complemented by her ability to adapt in fast-paced environments, making her a versatile leader.