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Claire Mcalpine

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Claire Mcalpine

Head of Inclusive Planning | Media Futures Group

London, England, United Kingdom

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Claire Mcalpine

Summary

Claire Mcalpine is an accomplished Head of Inclusive Planning at EssenceMediaCom and MFG, with a strong commitment to driving social change through innovative campaigns. With over 14 years of experience in strategy, insight, and media, she has been instrumental in creating and implementing the Inclusive Planning approach to ensure diverse audiences are prioritized in campaign development. Claire has led numerous successful campaigns across various sectors, including government and charities, and has received recognition for her work, including multiple awards. Her expertise encompasses behavioral change communications, qualitative and quantitative research, and strategic communications. Claire is also a mentor and a member of Bloom UK, a professional network for women in communications. She is passionate about fostering inclusion and has served on the Task Force for the independent Commission for Countering Extremism. Claire's academic background includes a 1st Class BSc (Hons) in Psychology from the University of Surrey, which complements her research skills in social policy and behavior change.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Claire Mcalpine

Work Experience

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Head of Inclusive Planning at

EssenceMediacom UK

January 2023 - Present

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VP - Head of Inclusive Planning - EMEA (MFG) at

Media Futures Group

February 2022 - Present

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Member Board Of Trustees at

Trinity Community Arts

July 2021 - February 2024

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Joint Head of Social Change Hub at

MediaCom

January 2016 - March 2023

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Strategy Director at

MediaCom

December 2015 - December 2021

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Associate Director - Strategy at

MediaCom

June 2012 - December 2015

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Manager / Associate Director - Insight at

MediaCom

December 2008 - June 2012

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Senior Research Executive at

Bmrb

September 2006 - December 2008

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Research Assistant at

Imkaan

September 2004 - August 2005

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Research Assistant at

Roehampton University

September 2004 - August 2005

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Claire Mcalpine

Education

University of Surrey

January 1997 - January 2006

Frequently Asked Questions about Claire Mcalpine

What is Claire Mcalpine email address?

Claire Mcalpine's primary email address is *********@essencemediacom.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Claire Mcalpine work for?

Claire Mcalpine is a Head of Inclusive Planning at Media Futures Group, a company specializing in Management, Scientific, & Technical Consulting Services.

Where Claire Mcalpine graduated from?

Claire Mcalpine holds a degree in 1st Class Bsc (Hons) Psychology from University of Surrey.

How can I directly contact Claire Mcalpine?

To contact Claire Mcalpine directly, you can use the email address *********@essencemediacom.com. Complete contact information is available upon registration with Muraena.

Who is Claire Mcalpine?

Claire Mcalpine is an accomplished Head of Inclusive Planning at EssenceMediaCom and MFG, with a strong commitment to driving social change through innovative campaigns. With over 14 years of experience in strategy, insight, and media, she has been instrumental in creating and implementing the Inclusive Planning approach to ensure diverse audiences are prioritized in campaign development. Claire has led numerous successful campaigns across various sectors, including government and charities, and has received recognition for her work, including multiple awards. Her expertise encompasses behavioral change communications, qualitative and quantitative research, and strategic communications. Claire is also a mentor and a member of Bloom UK, a professional network for women in communications. She is passionate about fostering inclusion and has served on the Task Force for the independent Commission for Countering Extremism. Claire's academic background includes a 1st Class BSc (Hons) in Psychology from the University of Surrey, which complements her research skills in social policy and behavior change.

Claire`s contact details

mail

*********@essencemediacom.com

***************@mediacom.com

Colleagues

Bini Yoheswaran

Managing Partner - Data Excellence

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Chris Soo

SVP, Global Media Planning

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Jenny Robinson-Hartley

VP, Commerce Lead

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Lysann Somanchi

VP Global Tech Client Lead

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Aishah Iqbal

VP, Global Analytics Operations for Google

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