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Craig Leaf

Craig Leaf

President | Basic Fun!

Boca Raton, Florida, United States

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Craig Leaf

Summary

Craig Leaf is an accomplished executive with extensive experience in the gift and novelty industry, currently serving as the President of Basic Fun! in Boca Raton, Florida. With a career spanning over two decades, he has held various leadership roles at Amscan, where he focused on strategy, market development, and international operations. Craig is a strategic thinker with a strong background in marketing, product development, and business growth, having successfully led teams in multiple capacities. He holds an MBA in Business Administration from Baker University and a BA in Political Science from Brooklyn College. His diverse experience in both corporate and startup environments equips him with a unique perspective on market trends and consumer behavior. Craig is passionate about fostering innovation and driving sustainable business practices in the toy industry. Outside of work, he enjoys mentoring young professionals and engaging in community service initiatives.

General

Generalist

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Innovation

Organisational experience

Corporate Experience

Craig Leaf

Work Experience

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President at

Basic Fun!

August 2021 - Present

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EVP, Strategy & Market Development at

Amscan

September 2017 - August 2021

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EVP, International at

Amscan

January 2013 - September 2017

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President -Specialty Division (Grasslands Road) at

Amscan

May 2008 - January 2013

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Vice President, Marketing / Product Development at

Amscan

June 2006 - April 2008

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Vice President -Marketing at

Amscan

February 2004 - June 2006

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Director- Channel Marketing / New Business Development/Special Projects at

Amscan

April 2002 - February 2004

💼

Channel Marketing / Sales Training & Development / National Account Management at

Hallmark Cards Inc.

October 1993 - April 2002

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Craig Leaf

Education

Baker University, Mba

January 2002

Brooklyn College, Ba

January 1993

Frequently Asked Questions about Craig Leaf

What is Craig Leaf email address?

Craig Leaf's primary email address is **********@basicfun.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Craig Leaf work for?

Craig Leaf is a President at Basic Fun!, a company specializing in Wood products, nec.

Where Craig Leaf graduated from?

Craig Leaf holds a degree in Business Administration from Baker University.

How can I directly contact Craig Leaf?

To contact Craig Leaf directly, you can use the email address **********@basicfun.com. Complete contact information is available upon registration with Muraena.

Who is Craig Leaf?

Craig Leaf is an accomplished executive with extensive experience in the gift and novelty industry, currently serving as the President of Basic Fun! in Boca Raton, Florida. With a career spanning over two decades, he has held various leadership roles at Amscan, where he focused on strategy, market development, and international operations. Craig is a strategic thinker with a strong background in marketing, product development, and business growth, having successfully led teams in multiple capacities. He holds an MBA in Business Administration from Baker University and a BA in Political Science from Brooklyn College. His diverse experience in both corporate and startup environments equips him with a unique perspective on market trends and consumer behavior. Craig is passionate about fostering innovation and driving sustainable business practices in the toy industry. Outside of work, he enjoys mentoring young professionals and engaging in community service initiatives.

Craig`s contact details

mail

**********@basicfun.com

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Lisa Doiron

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Irene Chen

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