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Cristiana Guimarães

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Cristiana Guimarães

STRATEGIC ADVISOR | INFINITY, beyond fitness

Miami, Florida, United States

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Cristiana Guimarães

Summary

Cristiana Guimarães is a seasoned executive with extensive experience at the intersection of sales, marketing, and innovation. She has a proven track record of driving transformational change and developing sustainable business models across various industries, particularly in Latin America. Known for her strategic mindset and ability to execute complex operating models, Cristiana excels in building high-performance teams and fostering cross-functional collaboration. With a strong focus on corporate goals and bottom-line results, she navigates ambiguity with resilience and grit. Her educational background includes prestigious institutions such as Harvard Business School and Northwestern University's Kellogg School of Management, further enhancing her strategic insight. A passionate advocate for diversity and inclusion, Cristiana is also deeply committed to leveraging cultural insights to drive business growth. Her multilingual capabilities, including proficiency in Portuguese, Spanish, and English, enable her to connect effectively in diverse markets.

General

Generalist

Leadership Experience

Long-Term Tenure

Immigrant

Professional interests

Industry-specific interests

Leadership Development

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Cristiana Guimarães

Work Experience

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STRATEGIC ADVISOR at

INFINITY, beyond fitness

March 2024 - Present

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VP, HEAD OF MARKETING & BUSINESS DEVELOPMENT LATAM at

Newell Brands

January 2024 - Present

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VP, HEAD OF MARKETING OF HOME APPLIANCES AND BUSINESS DEVELOPMENT LATAM at

Newell Brands

August 2023 - January 2024

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VP, INTERNATIONAL BUSINESS DEVELOPMENT at

Newell Brands

June 2022 - July 2023

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EXPERT at

MESA

April 2022 - April 2022

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GM, GLOBAL INNOVATION at

Kellogg Company

April 2020 - March 2022

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VP, CUSTOMER DEVELOPMENT FOR LATIN AMERICA at

Kellogg Company

October 2018 - March 2020

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SR EXECUTIVE DIRECTOR, COMMERCIAL FOR LATIN AMERICA at

Kellogg Company

September 2017 - September 2018

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VP, BUSINESS UNIT OF INNOVATION FOR LATIN AMERICA at

Diageo

August 2014 - July 2017

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SENIOR DIRECTOR, TRADE MARKETING FOR LATIN AMERICA & CARIBBEAN at

Diageo

July 2012 - August 2014

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SENIOR DIRECTOR, CATEGORY MARKETING DEVELOPEMENT at

Unilever

January 2011 - July 2012

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SENIOR DIRECTOR, CATEGORY MARKETING AND STRATEGIC ALLIANCES at

Unilever

September 2010 - January 2011

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SENIOR DIRECTOR, CHANNEL & ROUTE TO CONSUMER DEVELOPMENT at

Unilever

December 2007 - August 2010

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LATIN AMERICA DIRECTOR - LOW INCOME CONSUMER BUSINESS UNIT at

Unilever Latin America

January 2003 - December 2007

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MANAGER, CHANNEL & ROUTE TO MARKET DEVELOPMENT at

Unilever

August 1998 - January 2003

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MANAGER, TRADE MARKETING at

Unilever

August 1997 - August 1998

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SENIOR ACCOUNT MANAGER at

Nielsen

December 1996 - August 1997

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ACCOUNT MANAGER at

AC Nielsen

December 1993 - December 1996

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MARKETING TRAINEE at

Baxter International Inc.

January 1993 - January 1994

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Cristiana Guimarães

Education

Harvard Business School

January 2018 - January 2019

Fundação Dom Cabral, Mestrado - (Equivalent Phd)

January 2011 - January 2013

Kellogg School of Management, Post Mba

January 2008 - January 2008

Fundação Dom Cabral, Mba

January 2007 - January 2008

Escola Superior de Propaganda e Marketing, Pos

January 1997 - January 1999

Fundação Armando Alvares Penteado, Bachelor's Degree

January 1989 - January 1993

Frequently Asked Questions about Cristiana Guimarães

What is Cristiana Guimarães email address?

Cristiana Guimarães's primary email address is **********@newellbrands.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Cristiana Guimarães work for?

Cristiana Guimarães is a STRATEGIC ADVISOR at INFINITY, beyond fitness.

Where Cristiana Guimarães graduated from?

Cristiana Guimarães holds a degree in Organizational Leadership from Harvard Business School.

How can I directly contact Cristiana Guimarães?

To contact Cristiana Guimarães directly, you can use the email address **********@newellbrands.com. Complete contact information is available upon registration with Muraena.

Is Cristiana Guimarães an immigrant?

Yes, Cristiana Guimarães is an immigrant and currently based in United States

Who is Cristiana Guimarães?

Cristiana Guimarães is a seasoned executive with extensive experience at the intersection of sales, marketing, and innovation. She has a proven track record of driving transformational change and developing sustainable business models across various industries, particularly in Latin America. Known for her strategic mindset and ability to execute complex operating models, Cristiana excels in building high-performance teams and fostering cross-functional collaboration. With a strong focus on corporate goals and bottom-line results, she navigates ambiguity with resilience and grit. Her educational background includes prestigious institutions such as Harvard Business School and Northwestern University's Kellogg School of Management, further enhancing her strategic insight. A passionate advocate for diversity and inclusion, Cristiana is also deeply committed to leveraging cultural insights to drive business growth. Her multilingual capabilities, including proficiency in Portuguese, Spanish, and English, enable her to connect effectively in diverse markets.

Cristiana`s contact details

mail

**********@newellbrands.com

*******************@sanford.com

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