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Daniela Ortiz Lezama

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Daniela Ortiz Lezama

Global CMO - Chief Marketing Officer | Hy Cite

Mexico City, Mexico

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Daniela Ortiz Lezama

Summary

Daniela Ortiz Lezama is a seasoned marketing professional with over 20 years of experience in Commercial and Strategic Marketing across various international organizations. As the Global Chief Marketing Officer at Hy Cite, she has successfully managed transformation strategies for multiple Latin American countries, demonstrating her capability in handling significant P&L responsibilities. Daniela is a strategic and creative leader who excels in motivating high-performance teams and driving brand development. Her educational background in Electronic Engineering and Finance, combined with her passion for digital transformation, positions her uniquely in the marketing landscape. She has a proven track record of increasing sales and profitability in challenging environments, showcasing her adaptability and innovative mindset. Daniela is also a digital evangelist, committed to leveraging e-commerce and multi-platform strategies to enhance brand presence. With a strong commitment to social impact, she aims to leave a lasting legacy in her future endeavors.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Immigrant

Professional interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Daniela Ortiz Lezama

Work Experience

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Global CMO - Chief Marketing Officer at

Hy Cite

April 2023 - Present

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Marketing VP North Latin America (7 countries) - Natura&Co. at

Avon

November 2017 - May 2023

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Marketing Director at

Starbucks Mexico

November 2015 - October 2017

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Commercial and Marketing Director Mexico at

Energizer Holdings

August 2011 - June 2015

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Marketing Director - Household Products and Personal Care Mexico at

Energizer Holdings

January 2007 - July 2011

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Business Manager Schick Wilkinson Sword Mexico at

Energizer Holdings

March 2004 - December 2006

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Marketing Manager Venezuela - Energizer, Eveready, Schick Wilkinson Sword at

Energizer Holdings

September 2003 - February 2004

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Group Regional Andesur Brand Manager & Trade Marketing Manager - Personal Care at

Pfizer

April 2001 - August 2003

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Senior Regional Brand Manager Andesur - Personal Care Warner Lambert at

Pfizer

January 1999 - March 2001

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Brand Manager Venezuela - Belmont, Research & Kent Super Light at

BAT

January 1996 - December 1998

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Sr. Brand Assistant Venezuela - Tomato Products, Bouillon, Jello at

Kraft Heinz

January 1993 - December 1995

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Daniela Ortiz Lezama

Education

ISDI , Digital Expert

January 2019 - January 2019

IESA, Master's Degree

January 2003 - January 2004

Universidad Nacional Experimental Politécnica de la Fuerza Armada, Bachelor In Science

January 1988 - January 1992

Frequently Asked Questions about Daniela Ortiz Lezama

What is Daniela Ortiz Lezama email address?

Daniela Ortiz Lezama's primary email address is *******@hycite.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Daniela Ortiz Lezama work for?

Daniela Ortiz Lezama is a Global CMO - Chief Marketing Officer at Hy Cite, a company specializing in Functions related to depository banking.

Where Daniela Ortiz Lezama graduated from?

Daniela Ortiz Lezama holds a degree in Digital Transformation, Ecommerce, Digital Marketing from ISDI .

How can I directly contact Daniela Ortiz Lezama?

To contact Daniela Ortiz Lezama directly, you can use the email address *******@hycite.com. Complete contact information is available upon registration with Muraena.

Is Daniela Ortiz Lezama an immigrant?

Yes, Daniela Ortiz Lezama is an immigrant and currently based in Mexico

Who is Daniela Ortiz Lezama?

Daniela Ortiz Lezama is a seasoned marketing professional with over 20 years of experience in Commercial and Strategic Marketing across various international organizations. As the Global Chief Marketing Officer at Hy Cite, she has successfully managed transformation strategies for multiple Latin American countries, demonstrating her capability in handling significant P&L responsibilities. Daniela is a strategic and creative leader who excels in motivating high-performance teams and driving brand development. Her educational background in Electronic Engineering and Finance, combined with her passion for digital transformation, positions her uniquely in the marketing landscape. She has a proven track record of increasing sales and profitability in challenging environments, showcasing her adaptability and innovative mindset. Daniela is also a digital evangelist, committed to leveraging e-commerce and multi-platform strategies to enhance brand presence. With a strong commitment to social impact, she aims to leave a lasting legacy in her future endeavors.

Daniela`s contact details

mail

*******@hycite.com

**************@prodigy.net.mx

Colleagues

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Paulo Moledo

CEO & President

Steve Owen

VP Sales

Steve Owen

VP Sales

Laurie Wallace

VP Compliance and Security

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Erik Johnson

Executive Chairman of the Board

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Juan Carlos Franco Echeverri

Chief Sales Officer (CSO)

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Cesar Barragan Prieto

Vice President Sales & Marketing Mexico and Caribe

Liz Morales

Global Logistics Supervisor

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