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Ena Basic

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Ena Basic

Co-founder & Chief Revenue Officer | CyberArrow

Dubai, Dubai, United Arab Emirates

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Ena Basic

Summary

Ena Basic is a seasoned professional with over 7 years of experience in the ultra-luxury automotive sector, having led marketing initiatives for Rolls-Royce Motor Cars across the Middle East, Africa, Latin America, and Central Asia. She has a strong background in customer relationship management, digital marketing, and event management, often engaging with ultra-high-net-worth individuals. After a successful tenure at Rolls-Royce, Ena transitioned into entrepreneurship, co-founding CyberArrow, a company dedicated to simplifying cyber security compliance for businesses. Her diverse professional journey is complemented by a rich educational background from prestigious universities in Sweden and Germany. Ena's unique experiences, including launching vehicles in extraordinary locations and hosting exclusive events, showcase her innovative approach and adaptability in fast-paced environments. She is passionate about leveraging technology to drive business success and is committed to fostering strong partnerships in her current role.

General

Generalist

Technical Background

Leadership Experience

Moderate Tenure

Immigrant

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Ena Basic

Work Experience

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Co-founder & Chief Revenue Officer at

CyberArrow

April 2021 - Present

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Head of Marketing (CMO) Middle East & Africa at

Rolls-Royce Motor Cars

November 2017 - April 2021

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Co-Founder at

Keepeat App

September 2016 - January 2020

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Digital Marketing Manager, Middle East & Africa at

Rolls-Royce Motor Cars

January 2016 - November 2017

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CRM (Salesforce) Manager, Middle East & Africa at

Rolls-Royce Motor Cars

January 2014 - January 2016

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Marketing Communication at

Rolls-Royce Motor Cars

August 2013 - January 2014

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Marketing Communications at

Porsche South Africa

January 2013 - July 2013

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Country Lead at

RetailWise Business Solutions

May 2012 - February 2013

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EY talent training at

EY

January 2012 - January 2013

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Vice Project Manager & Head of Corporate Relations eee2013 at

LundaEkonomerna

June 2012 - October 2012

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H&M Future Talent at

H&M Hennes & Mauritz AB

October 2011 - January 2012

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Intern at

MOLAA | Museum of Latin American Art

October 2008 - December 2008

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Frequently Asked Questions about Ena Basic

What company does Ena Basic work for?

Ena Basic is a Co-founder & Chief Revenue Officer at CyberArrow, a company specializing in Computer Systems Design & Related Services.

Where Ena Basic graduated from?

Ena Basic holds a degree in from Lund University.

Is Ena Basic an immigrant?

Yes, Ena Basic is an immigrant and currently based in United Arab Emirates

Who is Ena Basic?

Ena Basic is a seasoned professional with over 7 years of experience in the ultra-luxury automotive sector, having led marketing initiatives for Rolls-Royce Motor Cars across the Middle East, Africa, Latin America, and Central Asia. She has a strong background in customer relationship management, digital marketing, and event management, often engaging with ultra-high-net-worth individuals. After a successful tenure at Rolls-Royce, Ena transitioned into entrepreneurship, co-founding CyberArrow, a company dedicated to simplifying cyber security compliance for businesses. Her diverse professional journey is complemented by a rich educational background from prestigious universities in Sweden and Germany. Ena's unique experiences, including launching vehicles in extraordinary locations and hosting exclusive events, showcase her innovative approach and adaptability in fast-paced environments. She is passionate about leveraging technology to drive business success and is committed to fostering strong partnerships in her current role.

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