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Ethan Goodman

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Ethan Goodman

Advisory Council Member | Mars United Commerce

Detroit, Michigan, United States

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Ethan Goodman

Summary

Ethan Goodman is an accomplished executive in digital commerce and marketing, currently serving as the Executive Vice President at Mars United Commerce. With a strong background in e-commerce and integrated marketing, he has successfully led teams to create innovative omni-channel shopper experiences. His accolades, including being named a 'Young Influential' by Adweek, highlight his significant impact in the marketing landscape. Ethan's entrepreneurial spirit is evident through his role in launching SmartAisle, a pioneering voice-powered shopping assistant, and his involvement in venture capital at Mars Ventures. He is also a dedicated mentor for startups and a frequent speaker at industry events. Ethan's academic foundation in business from the University of Michigan complements his extensive professional experience across various high-profile organizations. Outside of work, he is a passionate Michigan Football supporter and enjoys skiing with his family.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Ethan Goodman

Work Experience

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Advisory Council Member at

Instacart

January 2024 - Present

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Executive Vice President, Global Digital Commerce at

Mars United Commerce

January 2024 - Present

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Advisor, Zell Lurie Commercialization Fund at

Zell Lurie Institute for Entrepreneurial Studies

October 2012 - Present

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Executive Vice President, Commerce Media at

The Mars Agency

February 2023 - February 2024

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Senior Vice President, Commerce Media & Innovation at

The Mars Agency

January 2016 - February 2023

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Managing Director at

Sascha Jecht

October 2012 - February 2023

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Vice President, Digital & Innovation at

The Mars Agency

June 2014 - January 2016

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Director, Digital Strategy at

Leo Burnett

April 2011 - October 2012

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Manager, Digital Strategy at

Leo Burnett

October 2009 - April 2011

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Manager of Digital Shopper Marketing at

Mars Advertising

May 2008 - October 2009

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Senior Manager - Strategic Planning at

Collective Bias

May 2009 - October 2009

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Senior Account Executive at

Mars Advertising

September 2007 - May 2008

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Insights Analyst & Associate Account Planner at

Mars Advertising

May 2005 - September 2007

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Strategic Communications Intern at

Palace Sports & Entertainment

May 2004 - August 2004

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Ethan Goodman

Education

Ross School of Business, Bba

January 2001 - January 2005

Frequently Asked Questions about Ethan Goodman

What is Ethan Goodman email address?

Ethan Goodman's primary email address is ********@themarsagency.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Ethan Goodman work for?

Ethan Goodman is a Advisory Council Member at Mars United Commerce.

Where Ethan Goodman graduated from?

Ethan Goodman holds a degree in Business Administration And Management, General from Ross School of Business.

How can I directly contact Ethan Goodman?

To contact Ethan Goodman directly, you can use the email address ********@themarsagency.com. Complete contact information is available upon registration with Muraena.

Who is Ethan Goodman?

Ethan Goodman is an accomplished executive in digital commerce and marketing, currently serving as the Executive Vice President at Mars United Commerce. With a strong background in e-commerce and integrated marketing, he has successfully led teams to create innovative omni-channel shopper experiences. His accolades, including being named a 'Young Influential' by Adweek, highlight his significant impact in the marketing landscape. Ethan's entrepreneurial spirit is evident through his role in launching SmartAisle, a pioneering voice-powered shopping assistant, and his involvement in venture capital at Mars Ventures. He is also a dedicated mentor for startups and a frequent speaker at industry events. Ethan's academic foundation in business from the University of Michigan complements his extensive professional experience across various high-profile organizations. Outside of work, he is a passionate Michigan Football supporter and enjoys skiing with his family.

Ethan`s contact details

mail

********@themarsagency.com

*************@arcww.com

Colleagues

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Lauren Drennen

Senior Vice President, Client Leadership

Erin White

VP, Finance

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Brianne Brannan

Group SVP, Client Leadership

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Jasyn Simpson

VP of Business Development - Mars Solutions

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Jocelyn Wong

Board Member

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Jake Berry

Chief Marketing Officer

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Wendy Winter

SVP Client Leadership

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Amanda Wineland

SVP, Strategic Planning

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