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Fran Greenman-Schmitz

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Fran Greenman-Schmitz

Publisher, Kar-Ben Publishing | Lerner Publishing Group

Madison, Wisconsin, United States

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Fran Greenman-Schmitz

Summary

Fran Greenman-Schmitz is a dynamic CMO and marketing executive with extensive experience in brand development and strategic marketing across various industries including publishing, entertainment, and e-commerce. With a strong background in both digital and traditional marketing, Fran has successfully led innovative campaigns that drive consumer engagement and deliver meaningful ROI. A graduate of UCLA's Anderson School of Management, Fran combines analytical prowess with creative storytelling to build impactful brand experiences. Currently, Fran is focused on transforming organizations through brand-led marketing strategies and digital content initiatives. Known for a collaborative leadership style, Fran has a proven track record of steering teams towards success in fast-paced environments. Passionate about education and media, Fran is also committed to creating content that enriches the lives of families and children. With a unique blend of experience from startups to Fortune 500 companies, Fran is a versatile leader in the marketing landscape.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Fran Greenman-Schmitz

Work Experience

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Publisher, Kar-Ben Publishing at

Lerner Publishing Group

May 2024 - Present

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Consulting Senior Vice President, Brand, Entertainment and Strategic Initiatives at

Highlights for Children

March 2018 - Present

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CMO/ Fractional Marketing Executive/Strategic Advisor/Owner/Founder at

Strategy Solutions

January 2015 - Present

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Director Brand Marketing and Content, Content/Experience/Entertainment at

American Girl

January 2003 - January 2015

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VP Marketing at

Perceptual Robotics

January 1999 - January 2003

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Management Consultant at

Kearney

January 1996 - January 1999

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Internet Marketing at

Netscape

January 1995 - January 1997

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Sr Account Executive at

Leo Burnett

January 1989 - January 1994

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Fran Greenman-Schmitz

Education

University of California, Los Angeles - The Anderson School of Management, Mba

January 1995 - January 1997

Indiana University, Bachelor Of Science (B.S.)

Frequently Asked Questions about Fran Greenman-Schmitz

What is Fran Greenman-Schmitz email address?

Fran Greenman-Schmitz's primary email address is *************@americangirl.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Fran Greenman-Schmitz work for?

Fran Greenman-Schmitz is a Publisher, Kar-Ben Publishing at Lerner Publishing Group, a company specializing in Miscellaneous publishing.

Where Fran Greenman-Schmitz graduated from?

Fran Greenman-Schmitz holds a degree in Marketing, Strategy And Entertainment from University of California, Los Angeles - The Anderson School of Management.

How can I directly contact Fran Greenman-Schmitz?

To contact Fran Greenman-Schmitz directly, you can use the email address *************@americangirl.com. Complete contact information is available upon registration with Muraena.

Who is Fran Greenman-Schmitz?

Fran Greenman-Schmitz is a dynamic CMO and marketing executive with extensive experience in brand development and strategic marketing across various industries including publishing, entertainment, and e-commerce. With a strong background in both digital and traditional marketing, Fran has successfully led innovative campaigns that drive consumer engagement and deliver meaningful ROI. A graduate of UCLA's Anderson School of Management, Fran combines analytical prowess with creative storytelling to build impactful brand experiences. Currently, Fran is focused on transforming organizations through brand-led marketing strategies and digital content initiatives. Known for a collaborative leadership style, Fran has a proven track record of steering teams towards success in fast-paced environments. Passionate about education and media, Fran is also committed to creating content that enriches the lives of families and children. With a unique blend of experience from startups to Fortune 500 companies, Fran is a versatile leader in the marketing landscape.

Fran`s contact details

mail

*************@americangirl.com

********************@highlights.com

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