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Francis Abeywardane

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Francis Abeywardane

Vice President - Digital Marketing + Advisor | Casper

Atlanta, Georgia, United States

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Francis Abeywardane

Summary

Francis Abeywardane is a seasoned executive with over 20 years of experience in digital marketing, e-commerce, and sales strategy across various sectors including consumer electronics and health & wellness. He has held significant leadership roles, including Vice President and Executive Vice President positions, where he managed diverse teams and drove substantial revenue growth. Francis is known for his ability to innovate within the digital landscape, having successfully launched and managed DTC channels for well-known brands. His deep understanding of customer insights and market dynamics has allowed him to develop effective marketing strategies that enhance brand visibility and profitability. With a strong technical background and experience in managing complex technology stacks, he has a proven track record of leveraging digital tools to optimize business operations. Francis holds an MBA in Marketing and has participated in executive programs at MIT, further solidifying his expertise in product strategy and innovation.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Francis Abeywardane

Work Experience

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Vice President - Digital Marketing + Advisor at

Casper

September 2023 - Present

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EXECUTIVE VICE PRESIDENT DIGITAL MARKETING & E-COMMERCE + CONSULTANT at

Healthy Lifestyle Brands, LLC

January 2020 - Present

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VICE PRESIDENT ECOMMERCE SALES & MARKETING (COMVEST PARTNERS PRIVATE EQUITY + JERRY LEVIN PE) at

Lasko Products

January 2019 - January 2020

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CMO & CHIEF ECOMMERCE OFFICER (BELNICK INC., STERLING PRIVATE EQUITY) at

BELNICK PTY LTD

January 2018 - January 2019

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SENIOR DIRECTOR ECOMMERCE at

Serta Simmons Bedding LLC

January 2016 - January 2018

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Global Director ECOMMERCE (GM) & NPD, Global Director Marketing Insights & Innovation (NPD) at

The Coleman Company, Inc.

February 2010 - January 2016

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Manager: Product Strategy & Innovation (Global Marketing), Business Lead/Product Marketing Manager at

Imation

February 2008 - February 2010

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Global Marketing Manager (Group Manager)+Private Lable ECOMMERCE, Business Development Manager-Dell at

Lexmark

September 2003 - February 2008

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Product Manager/Sr Specialist at

NEC Corporation

January 2000 - January 2003

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Assistant Product Manager at

Seiko Epson Corporation

January 1998 - January 2000

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Sr. Chemist at

Independent Ink

January 1994 - January 1998

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Quality Control Director at

Independent Ink

January 1995 - January 1998

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Francis Abeywardane

Education

Lewis University, Mba

January 2000 - January 2003

MIT Sloan School of Management, Executive Program

Wartburg College, Bachelor's Degree

Frequently Asked Questions about Francis Abeywardane

What is Francis Abeywardane email address?

Francis Abeywardane's primary email address is *****@healthylifestylebrands.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Francis Abeywardane work for?

Francis Abeywardane is a Vice President - Digital Marketing + Advisor at Casper, a company specializing in Recreational vehicle dealers.

Where Francis Abeywardane graduated from?

Francis Abeywardane holds a degree in Marketing from Lewis University.

How can I directly contact Francis Abeywardane?

To contact Francis Abeywardane directly, you can use the email address *****@healthylifestylebrands.com. Complete contact information is available upon registration with Muraena.

Who is Francis Abeywardane?

Francis Abeywardane is a seasoned executive with over 20 years of experience in digital marketing, e-commerce, and sales strategy across various sectors including consumer electronics and health & wellness. He has held significant leadership roles, including Vice President and Executive Vice President positions, where he managed diverse teams and drove substantial revenue growth. Francis is known for his ability to innovate within the digital landscape, having successfully launched and managed DTC channels for well-known brands. His deep understanding of customer insights and market dynamics has allowed him to develop effective marketing strategies that enhance brand visibility and profitability. With a strong technical background and experience in managing complex technology stacks, he has a proven track record of leveraging digital tools to optimize business operations. Francis holds an MBA in Marketing and has participated in executive programs at MIT, further solidifying his expertise in product strategy and innovation.

Francis`s contact details

mail

*****@healthylifestylebrands.com

Colleagues

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Russell Jelinek

Vice President of Product Development

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Rick Sterzer

Vice President of Retail Partners

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Robert Mannix Cpa

Executive Vice President - Chief Accounting Officer

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Stephanie Bloom

Head of People

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Rachel Pedicini

VP, E-commerce

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Rachel Brodsky

Chief of Staff to the CEO; VP of Strategy

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Shashant Sharma

Chief Executive Officer

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Randy Greben

Chief Financial & Operating Officer

Johanna Salvino

Chief Executive Officer

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Jason Sauser

Vice President, Technology

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