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Fred Lie

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Fred Lie

SVP, Head of Deposits & Digital Banking | Hanmi Bank

United States

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Fred Lie

Summary

Fred Lie is an accomplished SVP and Head of Deposits & Digital Banking at Hanmi Bank with extensive experience in digital transformation within the banking sector. He possesses a strong foundation in digital marketing, competitive analysis, and cross-functional team leadership. With a Master of Business Administration from the University of Southern California, he has a keen understanding of marketing and advertising strategies. Fred has successfully managed teams to enhance customer experiences and optimize conversion rates using advanced tools like Adobe Marketing Stack. His previous roles include Director of Digital Products at CIT Bank, where he led significant upgrades to digital processes. He has a rich background in both banking and advertising, making him a versatile leader in the financial services industry. Fred is passionate about integrating innovative technologies to drive business growth and improve customer engagement.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Fred Lie

Work Experience

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SVP, Head of Deposits & Digital Banking at

Hanmi Bank

August 2020 - Present

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Director, Digital Products at

CIT GLOBAL VENDOR SERVICES S A

July 2016 - August 2020

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Vice President & Segment Manager at

Union Bank

November 2014 - July 2016

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Director of Brand Strategy at

TEN Advertising

July 2010 - November 2014

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Marketing Manager at

Hanmi Bank

September 2005 - July 2008

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Fred Lie

Education

University of Southern California, Master Of Business Administration (Mba)

January 1999 - January 2002

University of Southern California, Bachelor Of Science (B.S.)

January 1996 - January 2000

Frequently Asked Questions about Fred Lie

What is Fred Lie email address?

Fred Lie's primary email address is ****@bankoncit.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Fred Lie work for?

Fred Lie is a SVP, Head of Deposits & Digital Banking at Hanmi Bank, a company specializing in Depository Credit Intermediation.

Where Fred Lie graduated from?

Fred Lie holds a degree in Marketing And Advertising from University of Southern California.

How can I directly contact Fred Lie?

To contact Fred Lie directly, you can use the email address ****@bankoncit.com. Complete contact information is available upon registration with Muraena.

Who is Fred Lie?

Fred Lie is an accomplished SVP and Head of Deposits & Digital Banking at Hanmi Bank with extensive experience in digital transformation within the banking sector. He possesses a strong foundation in digital marketing, competitive analysis, and cross-functional team leadership. With a Master of Business Administration from the University of Southern California, he has a keen understanding of marketing and advertising strategies. Fred has successfully managed teams to enhance customer experiences and optimize conversion rates using advanced tools like Adobe Marketing Stack. His previous roles include Director of Digital Products at CIT Bank, where he led significant upgrades to digital processes. He has a rich background in both banking and advertising, making him a versatile leader in the financial services industry. Fred is passionate about integrating innovative technologies to drive business growth and improve customer engagement.

Fred`s contact details

mail

****@bankoncit.com

*****@hanmi.com

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