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Geneva Serrano

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Geneva Serrano

VP of Merchandising and Design | Centric Brands

New York, New York, United States

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Geneva Serrano

Summary

Geneva Serrano is a seasoned professional in the fashion industry, currently serving as the Vice President of Merchandising and Design at Centric Brands. With extensive experience in merchandising, design management, and brand identity, she has developed a robust skill set that spans multiple facets of the fashion business, including children's wear and sportswear. Over the years, Geneva has demonstrated her ability to lead teams effectively and drive product development from concept to market. Her career path reflects a commitment to innovation and problem-solving in a competitive landscape. Geneva's educational background from the Fashion Institute of Technology complements her practical experience, making her a well-rounded leader in her field. She is passionate about fostering creativity and collaboration within her teams, ensuring that every project aligns with the brand's vision and market demands. Geneva's insights into trend analysis and overseas sourcing have positioned her as a key player in her organization. Additionally, her experience spans both corporate and startup environments, showcasing her adaptability in diverse organizational settings.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Innovation

Organisational experience

Corporate Experience

Geneva Serrano

Work Experience

company logo

VP of Merchandising and Design at

Centric Brands

April 2022 - Present

company logo

Director of Merchandising at

Centric Brands

January 2017 - February 2024

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Merchandising Manager at

Lfusa

January 2015 - January 2017

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Merchandiser at

Fishman and Tobin Inc

January 2013 - January 2015

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Designer at

J. BENNETTS & P.D BENNETTS

November 2006 - March 2008

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Associate Designer at

Fishman and Tobin Inc

December 2002 - October 2006

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Geneva Serrano

Education

Frequently Asked Questions about Geneva Serrano

What is Geneva Serrano email address?

Geneva Serrano's primary email address is ********@fishmantobin.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Geneva Serrano work for?

Geneva Serrano is a VP of Merchandising and Design at Centric Brands, a company specializing in Men's & boy's clothing.

Where Geneva Serrano graduated from?

Geneva Serrano holds a degree in from Fashion Institute of Technology.

How can I directly contact Geneva Serrano?

To contact Geneva Serrano directly, you can use the email address ********@fishmantobin.com. Complete contact information is available upon registration with Muraena.

Who is Geneva Serrano?

Geneva Serrano is a seasoned professional in the fashion industry, currently serving as the Vice President of Merchandising and Design at Centric Brands. With extensive experience in merchandising, design management, and brand identity, she has developed a robust skill set that spans multiple facets of the fashion business, including children's wear and sportswear. Over the years, Geneva has demonstrated her ability to lead teams effectively and drive product development from concept to market. Her career path reflects a commitment to innovation and problem-solving in a competitive landscape. Geneva's educational background from the Fashion Institute of Technology complements her practical experience, making her a well-rounded leader in her field. She is passionate about fostering creativity and collaboration within her teams, ensuring that every project aligns with the brand's vision and market demands. Geneva's insights into trend analysis and overseas sourcing have positioned her as a key player in her organization. Additionally, her experience spans both corporate and startup environments, showcasing her adaptability in diverse organizational settings.

Geneva`s contact details

mail

********@fishmantobin.com

********@centricbrands.com

Colleagues

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Nicole Gabel

VP of Production & Sourcing - Girls Sportswear

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Peter Cho

Vice President of Sourcing & Production

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Andrea Goldberg

Vice President, FP&A, Lifestyle Division

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Andrew Combine

Vice President, Information Technology/Strategic Business Systems

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Anique Gonzalez

Vice President, Ecommerce

Annmarie Jones-Rodack

Senior Vice President Sales

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Annmarie Savino

Vice President Of Sales & Design

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Gary Klein

SVP, FP&A

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Rebecca Steiner

Sr. Vice President of Sales - Boys Sportswear

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