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Greg Shaffer

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Greg Shaffer

Chief Marketing Officer | GBMC HealthCare

Ruxton, Maryland, United States

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Greg Shaffer

Summary

Greg Shaffer is an accomplished Chief Marketing Officer with a rich background in crisis communications and digital marketing, currently leading marketing initiatives at GBMC Healthcare. He is pursuing a Master of Science in Artificial Intelligence at Purdue University, showcasing his commitment to integrating advanced technologies into marketing strategies. Greg's extensive experience includes successfully managing media strategies during crises, leading innovative digital campaigns, and enhancing brand visibility in the healthcare sector. His leadership style emphasizes collaboration and data-driven decision-making, fostering a culture of innovation within his teams. In addition to his marketing expertise, Greg has a strong foundation in community outreach and advocacy, evidenced by his work with various non-profits and governmental organizations. He has received notable awards for his contributions to e-health and community service, reflecting his dedication to making a positive impact in public health communications. With certifications from MIT and IBM in Artificial Intelligence, he is well-equipped to leverage emerging technologies in his field. Greg's journey from legislative roles to C-suite leadership illustrates his versatile skill set and adaptability in diverse environments.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Greg Shaffer

Work Experience

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Chief Marketing Officer at

GBMC HealthCare

February 2024 - Present

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Senior Director of Marketing, Communications and Government Relations at

Greater Baltimore Medical Center

November 2019 - February 2024

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Director of Marketing and Government Relations at

Greater Baltimore Medical Center

May 2014 - November 2019

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Manager, E-Communications and Government Relations at

Greater Baltimore Medical Center

January 2011 - May 2014

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Manager, Sales and Government Relations at

Greater Baltimore Medical Center

July 2008 - December 2010

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Web Sales Specialist at

The Baltimore Sun

October 2007 - July 2008

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Special Assistant for Anti-Crime Poilcy Development at

Prince Georges County States Attorneys Office

December 2002 - October 2007

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Field Director - Prince George's County at

Chris Van Hollen For Congress

September 2002 - November 2002

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Field Director at

Committee To Elect Rushern Baker

April 2002 - September 2002

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Legislative Director at

Maryland State Senate Office Of Michael Collins

October 2000 - April 2002

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Greg Shaffer

Education

Purdue University, Master Of Science - Ms

January 2024 - January 2025

University of Maryland, Bachelors

January 1995 - January 1999

Frequently Asked Questions about Greg Shaffer

What is Greg Shaffer email address?

Greg Shaffer's primary email address is ********@gbmc.org. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Greg Shaffer work for?

Greg Shaffer is a Chief Marketing Officer at GBMC HealthCare, a company specializing in General Medical & Surgical Hospitals.

Where Greg Shaffer graduated from?

Greg Shaffer holds a degree in Artificial Intelligence from Purdue University.

How can I directly contact Greg Shaffer?

To contact Greg Shaffer directly, you can use the email address ********@gbmc.org. Complete contact information is available upon registration with Muraena.

Who is Greg Shaffer?

Greg Shaffer is an accomplished Chief Marketing Officer with a rich background in crisis communications and digital marketing, currently leading marketing initiatives at GBMC Healthcare. He is pursuing a Master of Science in Artificial Intelligence at Purdue University, showcasing his commitment to integrating advanced technologies into marketing strategies. Greg's extensive experience includes successfully managing media strategies during crises, leading innovative digital campaigns, and enhancing brand visibility in the healthcare sector. His leadership style emphasizes collaboration and data-driven decision-making, fostering a culture of innovation within his teams. In addition to his marketing expertise, Greg has a strong foundation in community outreach and advocacy, evidenced by his work with various non-profits and governmental organizations. He has received notable awards for his contributions to e-health and community service, reflecting his dedication to making a positive impact in public health communications. With certifications from MIT and IBM in Artificial Intelligence, he is well-equipped to leverage emerging technologies in his field. Greg's journey from legislative roles to C-suite leadership illustrates his versatile skill set and adaptability in diverse environments.

Greg`s contact details

mail

********@gbmc.org

Colleagues

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Steven Twaddle

Vice President

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Susan Martielli

Vice President for Legal Services

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Lisa Walker

Vice President, Diversity & Learning

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Brian Kaplan

SVP Clinical Strategy and Innovation

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Michael Stein

Senior Vice President, Clinical and Support Operations

Alan Ziman

Chief Crna

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