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Haysam Fahmy

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Haysam Fahmy

Web Development & Marketing Project Manager | Mastercard

Dubai, United Arab Emirates

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Haysam Fahmy

Summary

Haysam Fahmy is a seasoned marketing executive with over 22 years of experience in leading acquisition marketing and consumer engagement strategies across diverse regions including the U.S., Europe, Asia Pacific, Middle East, and Africa. Currently, he serves as the Vice President and Head of Marketing Services for Mastercard, overseeing operations in 42 markets and delivering result-driven marketing solutions to numerous clients. He has a proven track record of launching the first digital bank in the Middle East and establishing digital strategies for multiple banks from the ground up. Haysam has developed and executed multinational marketing strategies for renowned brands such as IBM, Disney, and Coca-Cola. He holds a Master’s in Digital Strategy & Marketing Communication from Georgetown University and an Executive Management Degree from HEC Paris. His multilingual skills in English, Arabic, and Chinese further enhance his ability to engage with a global audience. Haysam is also passionate about leveraging technology to drive customer loyalty and engagement.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Immigrant

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Haysam Fahmy

Work Experience

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Web Development & Marketing Project Manager at

Independent Consultancy Firm

July 1999 - August 2006

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Consultant – Digital Route Mapping & Security at

UNDP

September 2005 - August 2006

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User Experience & Online Usability Manager at

LINKdotNET

August 2006 - February 2007

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Marketing and Business Development Manager at

Abu-Ghazaleh& Co.Consulting/Member of Talal Abu-Ghazaleh Organization

February 2007 - September 2008

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Digital Marketing & Public Relations Consultant at

Consultancy

January 2009 - January 2010

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Digital Campaign Manager at

Anticancer

October 2009 - March 2011

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Lead Digital Strategist at

Ogilvy

January 2010 - July 2011

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Head of Online Marketing at

IP Global Ltd

July 2011 - February 2013

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Head of Digital Marketing at

Commercial Bank

February 2013 - August 2016

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Head of Digital Marketing & Performance: Launched First Digital Bank in the Middle East at

Commercial Bank of Dubai

August 2016 - October 2017

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Adviser & Consultant: Digital Marketing, Online Banking, Mobile Strategy at

Independent

January 2017 - August 2019

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SVP, Consumer Acquisition & Engagement - EEMEA at

Mastercard

September 2024 - Present

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Vice President, Head of Marketing Services, Middle East, Africa & Eastern Europe at

Mastercard

August 2019 - September 2024

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Haysam Fahmy

Education

Georgetown University, Graduate, Public Relations & Corporate Communications

January 2009 - January 2010

American University in Cairo, Mass Communications & Computer Sci.

January 1999 - January 2003

HEC Paris, Executive leadership

January 2015 - January 2016

Frequently Asked Questions about Haysam Fahmy

What is Haysam Fahmy email address?

Haysam Fahmy's primary email address is ************@cbq.qa. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Haysam Fahmy work for?

Haysam Fahmy is a Web Development & Marketing Project Manager at Mastercard.

Where Haysam Fahmy graduated from?

Haysam Fahmy holds a degree in Specialized in digital communications strategy & integration. from Georgetown University.

How can I directly contact Haysam Fahmy?

To contact Haysam Fahmy directly, you can use the email address ************@cbq.qa. Complete contact information is available upon registration with Muraena.

Is Haysam Fahmy an immigrant?

Yes, Haysam Fahmy is an immigrant and currently based in United Arab Emirates

Who is Haysam Fahmy?

Haysam Fahmy is a seasoned marketing executive with over 22 years of experience in leading acquisition marketing and consumer engagement strategies across diverse regions including the U.S., Europe, Asia Pacific, Middle East, and Africa. Currently, he serves as the Vice President and Head of Marketing Services for Mastercard, overseeing operations in 42 markets and delivering result-driven marketing solutions to numerous clients. He has a proven track record of launching the first digital bank in the Middle East and establishing digital strategies for multiple banks from the ground up. Haysam has developed and executed multinational marketing strategies for renowned brands such as IBM, Disney, and Coca-Cola. He holds a Master’s in Digital Strategy & Marketing Communication from Georgetown University and an Executive Management Degree from HEC Paris. His multilingual skills in English, Arabic, and Chinese further enhance his ability to engage with a global audience. Haysam is also passionate about leveraging technology to drive customer loyalty and engagement.

Haysam`s contact details

mail

************@cbq.qa

************@mastercard.com

Colleagues

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Harold Bossé

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Harsimran Kapoor

Corporate Project Study (Summer Internship)

Hasan Alaali

IT manager.

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Hatem Abdo

Investment Banking Associate

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John Hearty

Assistant Chef

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Heather A Yurko

Performance & Compliance Manager

Heather Gray

Director

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Heather Grewe

Category Manager

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Heather Rae Hippman

Tax Associate

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Helen Bradley

Account Director

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