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Heather Anding

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Heather Anding

Child Protective Services Specialist | Zeta Global

Texas, Dallas, United States

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Heather Anding

Summary

Heather Anding is a seasoned marketing professional with over 15 years of experience in driving incremental growth through innovative CRM and digital strategies. Based in Dallas, Texas, she has a unique background that spans both client and agency roles, allowing her to bridge the gap between brand experiences and consumer insights. Her expertise lies in retail and consumer brands, where she has successfully developed integrated marketing programs that enhance customer engagement and loyalty. Heather is passionate about leveraging data to inform strategic decisions and create meaningful customer interactions. She has held leadership positions in notable companies such as Harte Hanks and Zeta Global, where she has shaped marketing strategies that deliver measurable results. In addition to her marketing acumen, Heather's diverse experiences in various sectors highlight her adaptability and commitment to continuous learning in an ever-evolving digital landscape.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Heather Anding

Work Experience

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Child Protective Services Specialist at

Texas Department of Family and Protective Services

October 1994 - January 1997

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Acquisition Marketing Manager at

Citi

March 1997 - August 1999

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Product Manager, Mortgage Services & Home Improvement Division at

Conseco Finance

September 1999 - March 2001

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Director of Marketing, Manufactured Housing Division at

Conseco Finance

March 2001 - August 2002

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Relationship Marketing Manager at

Best Buy

July 2002 - December 2004

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Industry Marketing Manager at

GE Capital

January 2005 - October 2006

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Senior Marketing Manager at

GE Capital

October 2006 - May 2010

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VP of Marketing, Strategy & Customer Insight at

Harte Hanks

May 2010 - July 2012

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Enterprise Account Director at

Harte Hanks

July 2012 - January 2014

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VP of Marketing, Retail Solutions at

Harte Hanks

January 2014 - January 2015

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Senior Director, Solution Consultant at

Harte Hanks

January 2015 - January 2017

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Global Strategy Consultant at

Zeta Global

February 2017 - April 2021

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Senior Director, Strategic Consulting at

Zeta Global

April 2021 - April 2023

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Vice President, Strategic Consulting at

Zeta Global

April 2023 - Present

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Heather Anding

Education

Texas Tech University, BS, Human Development & Family Studies

January 1990 - January 1994

Richardson High School

January 1987 - January 1990

Frequently Asked Questions about Heather Anding

What is Heather Anding email address?

Heather Anding's primary email address is *******@zetainteractive.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Heather Anding work for?

Heather Anding is a Child Protective Services Specialist at Zeta Global.

Where Heather Anding graduated from?

Heather Anding holds a degree in from Texas Tech University.

How can I directly contact Heather Anding?

To contact Heather Anding directly, you can use the email address *******@zetainteractive.com. Complete contact information is available upon registration with Muraena.

Who is Heather Anding?

Heather Anding is a seasoned marketing professional with over 15 years of experience in driving incremental growth through innovative CRM and digital strategies. Based in Dallas, Texas, she has a unique background that spans both client and agency roles, allowing her to bridge the gap between brand experiences and consumer insights. Her expertise lies in retail and consumer brands, where she has successfully developed integrated marketing programs that enhance customer engagement and loyalty. Heather is passionate about leveraging data to inform strategic decisions and create meaningful customer interactions. She has held leadership positions in notable companies such as Harte Hanks and Zeta Global, where she has shaped marketing strategies that deliver measurable results. In addition to her marketing acumen, Heather's diverse experiences in various sectors highlight her adaptability and commitment to continuous learning in an ever-evolving digital landscape.

Heather`s contact details

mail

*******@zetainteractive.com

**************@gecapital.com

*******@zetaglobal.com

**************@hartehanks.com

**************@harte-hanks.com

Colleagues

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Harley Piercy

Assistant Men's Basketball Coach

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Harrison Davies

Executive Vice President, Interactive

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Hayley Mathay

Process Improvement Intern

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Hema Vara

Senior Change Co-Ordinator

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Andrew Embuscado

Crew Leader

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Hesham Mohsen

Marketing Intern

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Dustin Meza

Release Manager

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Christopher Greiner

Finance Manager, Service Delivery Americas

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Christina Nee

Public and Media Relations Intern

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Caroline Droessler

Product Management & New Product Development

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