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Heather Maddan
Heather Maddan
VP, Storytelling | Serena & Lily
San Francisco, California, United States
Heather Maddan
Summary
Heather Maddan is a seasoned storytelling expert with over 24 years of creative and editorial experience in the online media industry. Currently serving as Vice President of Storytelling at Serena And Lily, she has a proven track record of helping brands uncover their authentic narratives. Heather's diverse background includes roles at notable companies like Shutterfly and Popsugar, where she led innovative content strategies that significantly increased audience engagement. Her expertise spans various areas including copywriting, creative direction, and visual storytelling, making her a versatile asset in any creative endeavor. Passionate about brand differentiation, she is available for consulting projects that seek to elevate storytelling in both personal and professional contexts. Heather's unique approach combines solid research skills with a deep understanding of market trends, ensuring that every story resonates with its intended audience. Her career is marked by a commitment to uncovering and sharing compelling stories that inspire and connect. In addition, her experience in managing creative teams positions her as a leader in the field of storytelling.
Heather Maddan
Work Experience
VP, Storytelling at
Serena & Lily
November 2022 - Present
Brand Storytelling & Creative Marketing Consultant at
Self-Employed
May 2019 - July 2022
Head of Content at
Anycart
May 2021 - April 2022
Head of Content at
Anycart
May 2021 - April 2022
Chief Storyteller at
Shutterfly
April 2011 - May 2019
Editor of LilSugar at
PS
October 2007 - March 2011
Reporter at
San Francisco Chronicle
October 2000 - October 2007
Heather Maddan
Education
Saint Mary's College of California, Ba
January 1995 - January 1999
Sacred Heart Cathedral Prep
January 1991 - January 1995
Frequently Asked Questions about Heather Maddan
What is Heather Maddan email address?
Heather Maddan's primary email address is *******@sugarinc.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Heather Maddan work for?
Heather Maddan is a VP, Storytelling at Serena & Lily, a company specializing in Recreational vehicle dealers.
Where Heather Maddan graduated from?
Heather Maddan holds a degree in English, Art from Saint Mary's College of California.
How can I directly contact Heather Maddan?
To contact Heather Maddan directly, you can use the email address *******@sugarinc.com. Complete contact information is available upon registration with Muraena.
Who is Heather Maddan?
Heather Maddan is a seasoned storytelling expert with over 24 years of creative and editorial experience in the online media industry. Currently serving as Vice President of Storytelling at Serena And Lily, she has a proven track record of helping brands uncover their authentic narratives. Heather's diverse background includes roles at notable companies like Shutterfly and Popsugar, where she led innovative content strategies that significantly increased audience engagement. Her expertise spans various areas including copywriting, creative direction, and visual storytelling, making her a versatile asset in any creative endeavor. Passionate about brand differentiation, she is available for consulting projects that seek to elevate storytelling in both personal and professional contexts. Heather's unique approach combines solid research skills with a deep understanding of market trends, ensuring that every story resonates with its intended audience. Her career is marked by a commitment to uncovering and sharing compelling stories that inspire and connect. In addition, her experience in managing creative teams positions her as a leader in the field of storytelling.
Heather`s contact details
*******@sugarinc.com
*******@shutterfly.com
*******@popsugar.com
**************@serenaandlily.com
Colleagues
Chief Technology Officer
Senior Vice President Operations
SVP Marketing
Vice President Ecommerce Delivery
Director of Creative Services
Vice President Sourcing & Quality Assurance
Empower Her Co-Founder & Investment Committee
SVP Supply Chain & Transportation
Chief Marketing Officer
chief design officer