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Jennifer Kirell

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Jennifer Kirell

Senior Vice President, Artist Development & Catalog | AWAL

New York, New York, United States

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Jennifer Kirell

Summary

Jennifer Kirell is a dynamic and innovative music professional with over 13 years of experience in artist marketing and project management. Currently serving as the Senior Vice President of Artist Development & Catalog at AWAL, she has a proven track record of delivering creative and effective marketing campaigns that resonate with audiences. Her expertise spans content strategy, digital marketing, and audience development, showcasing her ability to drive revenue and increase music consumption. Notably recognized as a Billboard 40 Under 40 Honoree, Jennifer has worked with iconic artists and brands, leading cross-functional teams to achieve multi-million-dollar revenues. She is passionate about storytelling in music and believes in the power of data-driven strategies to enhance artist visibility. Jennifer's leadership style is collaborative and curious, always seeking innovative solutions to complex challenges. Her educational background in Political Science and Music Industry complements her extensive professional experience, making her a versatile asset in the entertainment sector.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Jennifer Kirell

Work Experience

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Senior Vice President, Artist Development & Catalog at

AWAL

November 2022 - Present

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Senior Vice President, Catalog & Retail Marketing at

AWAL

November 2021 - November 2022

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Vice President, Catalog Marketing, AWAL at

AWAL

July 2019 - November 2021

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Senior Director, Marketing at

Sony Music Entertainment

April 2018 - July 2019

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Director, Marketing at

Sony Music Entertainment

December 2016 - April 2018

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Associate Director, Marketing at

Sony Music Entertainment

April 2014 - December 2016

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Global Marketing Manager at

Sony Music Entertainment

November 2011 - April 2014

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Sales Coordinator at

Sony Music Entertainment

January 2011 - November 2011

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College Marketing Representative at

Sony Music Entertainment

September 2008 - January 2011

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College Marketing Department Intern at

Sony Music Entertainment

January 2009 - June 2009

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Online Marketing Intern at

RED Distribution

May 2008 - August 2008

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Media Specialist at

Best Buy

June 2005 - August 2008

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Jennifer Kirell

Education

Baruch College, B.A.

January 2009 - January 2010

Northeastern University

January 2007 - January 2009

Frequently Asked Questions about Jennifer Kirell

What is Jennifer Kirell email address?

Jennifer Kirell's primary email address is ***************@awal.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Jennifer Kirell work for?

Jennifer Kirell is a Senior Vice President, Artist Development & Catalog at AWAL, a company specializing in Entertainers & entertainment groups.

Where Jennifer Kirell graduated from?

Jennifer Kirell holds a degree in Political Science from Baruch College.

How can I directly contact Jennifer Kirell?

To contact Jennifer Kirell directly, you can use the email address ***************@awal.com. Complete contact information is available upon registration with Muraena.

Who is Jennifer Kirell?

Jennifer Kirell is a dynamic and innovative music professional with over 13 years of experience in artist marketing and project management. Currently serving as the Senior Vice President of Artist Development & Catalog at AWAL, she has a proven track record of delivering creative and effective marketing campaigns that resonate with audiences. Her expertise spans content strategy, digital marketing, and audience development, showcasing her ability to drive revenue and increase music consumption. Notably recognized as a Billboard 40 Under 40 Honoree, Jennifer has worked with iconic artists and brands, leading cross-functional teams to achieve multi-million-dollar revenues. She is passionate about storytelling in music and believes in the power of data-driven strategies to enhance artist visibility. Jennifer's leadership style is collaborative and curious, always seeking innovative solutions to complex challenges. Her educational background in Political Science and Music Industry complements her extensive professional experience, making her a versatile asset in the entertainment sector.

Jennifer`s contact details

mail

***************@awal.com

***************@sonymusic.com

***************@kobaltmusic.com

Colleagues

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Pete Giberga

President

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Arif Mahmud

SVP, Global Business & Legal Affairs

Justin Macchio

Senior Vice President/Head of Marketing

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Katharine Zaki

VP of Finance

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Bianca Bhagat

SVP, Creative Marketing

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Dale Connone

Executive Vice President Streaming & Promotion

Cami Operé

VP Head of Publicity

James Woodward

VP, Business & Legal Affairs

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Lonny Olinick

CEO, AWAL

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