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Joanne Aliber
Joanne Aliber
SVP, Marketing & Strategy | East Cambridge Savings Bank
Needham, Massachusetts, United States
Joanne Aliber
Summary
Joanne Aliber is a seasoned marketing executive with over 25 years of experience in brand development and marketing strategy. Currently serving as SVP of Marketing & Strategy at East Cambridge Savings Bank, she has a proven track record of driving revenue growth and market share in both B2B and B2C sectors. Joanne excels in creating integrated marketing campaigns and has successfully launched numerous products, significantly increasing company revenues. Her leadership style is characterized by a focus on mentoring and team collaboration, fostering high-performing teams recognized for their innovation and effectiveness. With a strong analytical approach, she leverages customer insights to guide strategic decisions. Joanne's diverse background includes experience in startups and established corporations, providing her with a unique perspective on market dynamics. She holds an MBA from Boston University and a Bachelor's degree from Georgetown University, reflecting her solid academic foundation in business and political science.
Joanne Aliber
Work Experience
SVP, Marketing & Strategy at
East Cambridge Savings Bank
August 2020 - Present
Principal Consultant - Communications, Brand & Product Marketing at
Ams Aliber Marketing Services
January 2009 - August 2020
Sr. Director Customer Marketing, Brand & Communications at
Brightcove
January 2015 - January 2019
Head of Product Marketing - Portfolio, Unified Communications Services at
AT&T
January 2009 - January 2015
Director, Product Management, North America at
TomTom
January 2005 - January 2008
Director of Marketing at
Digital Media Group
January 2002 - January 2004
Mgr. Development Programs at
Genuity
January 1999 - January 2001
Director Marketing at
Lacerta
January 1997 - January 1999
Group Product Manager at
BASF
January 1988 - January 1995
Account Supervisor- Bausch & Lomb Contact Lenses Division at
Cone
January 1986 - January 1988
Marketing, Wine Coolers at
Joseph E Seagram And Sons
January 1982 - January 1986
Joanne Aliber
Education
Boston University Graduate School of Management (Questrom School of Business) , Mba
Georgetown University, Bachelor's Degree
Frequently Asked Questions about Joanne Aliber
What is Joanne Aliber email address?
Joanne Aliber's primary email address is *******@ecsb.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Joanne Aliber work for?
Joanne Aliber is a SVP, Marketing & Strategy at East Cambridge Savings Bank, a company specializing in National commercial banks.
Where Joanne Aliber graduated from?
Joanne Aliber holds a degree in Business Administration And Management, General from Boston University Graduate School of Management (Questrom School of Business) .
How can I directly contact Joanne Aliber?
To contact Joanne Aliber directly, you can use the email address *******@ecsb.com. Complete contact information is available upon registration with Muraena.
Who is Joanne Aliber?
Joanne Aliber is a seasoned marketing executive with over 25 years of experience in brand development and marketing strategy. Currently serving as SVP of Marketing & Strategy at East Cambridge Savings Bank, she has a proven track record of driving revenue growth and market share in both B2B and B2C sectors. Joanne excels in creating integrated marketing campaigns and has successfully launched numerous products, significantly increasing company revenues. Her leadership style is characterized by a focus on mentoring and team collaboration, fostering high-performing teams recognized for their innovation and effectiveness. With a strong analytical approach, she leverages customer insights to guide strategic decisions. Joanne's diverse background includes experience in startups and established corporations, providing her with a unique perspective on market dynamics. She holds an MBA from Boston University and a Bachelor's degree from Georgetown University, reflecting her solid academic foundation in business and political science.
Joanne`s contact details
*******@ecsb.com
*******@brightcove.com
****@georgetown.edu
Colleagues
Vice President CIO Information Technology
Retired
EVP Chief Human Resources Officer
Executive Vice President, Chief Financial Officer & Treasurer
Vp, Commercial Lending Officer
Vice President, Retail Lending Operations Manager
President and Chief Executive Officer
Chairman of The Board
Vice President, Public and Community Relations Officer