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Karen Sutphen
Karen Sutphen
VP, CRM & Loyalty | DXL Group
Sparta Township, New Jersey, United States
Karen Sutphen
Summary
Karen Sutphen is a seasoned B2C marketing executive with a strong focus on brand engagement and data-driven strategies. With extensive experience in the recreational vehicle industry, she has successfully transformed loyalty programs and marketing strategies for major brands like DXL and Bed Bath & Beyond. Her leadership has resulted in impressive metrics, such as a 70% growth in incremental sales and a significant lift in customer lifetime value. Karen believes in creating immersive consumer experiences that extend beyond traditional branding, emphasizing storytelling and customer insights. A graduate of the Rhode Island School of Design, she combines creative direction with analytical skills to drive impactful marketing campaigns. As a member of the Women's Leadership Group, she advocates for diversity and collaboration in the workplace. Karen's journey reflects her commitment to continuous improvement and innovation in marketing practices.
Karen Sutphen
Work Experience
VP, CRM & Loyalty at
DXL Group
April 2023 - Present
Senior Director, CRM at
Bed Bath & Beyond
April 2022 - April 2023
Senior Director of Marketing | buybuy BABY + Harmon Face Values at
Bed Bath & Beyond
October 2020 - April 2022
Senior Director of Marketing | Christmas Tree Shops + Harmon Face Values at
Bed Bath & Beyond
June 2018 - October 2020
Director of Marketing | Christmas Tree Shops + Harmon Face Values at
Bed Bath & Beyond
January 2014 - June 2018
Director of Design | Christmas Tree Shops at
Bed Bath & Beyond
July 2013 - January 2014
Art Manager | Christmas Tree Shops at
Bed Bath & Beyond
January 2003 - July 2013
Karen Sutphen
Education
Frequently Asked Questions about Karen Sutphen
What is Karen Sutphen email address?
Karen Sutphen's primary email address is *************@bedbathandbeyond.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Karen Sutphen work for?
Karen Sutphen is a VP, CRM & Loyalty at DXL Group, a company specializing in Recreational vehicle dealers.
Where Karen Sutphen graduated from?
Karen Sutphen holds a degree in Illustration from Rhode Island School of Design.
How can I directly contact Karen Sutphen?
To contact Karen Sutphen directly, you can use the email address *************@bedbathandbeyond.com. Complete contact information is available upon registration with Muraena.
Who is Karen Sutphen?
Karen Sutphen is a seasoned B2C marketing executive with a strong focus on brand engagement and data-driven strategies. With extensive experience in the recreational vehicle industry, she has successfully transformed loyalty programs and marketing strategies for major brands like DXL and Bed Bath & Beyond. Her leadership has resulted in impressive metrics, such as a 70% growth in incremental sales and a significant lift in customer lifetime value. Karen believes in creating immersive consumer experiences that extend beyond traditional branding, emphasizing storytelling and customer insights. A graduate of the Rhode Island School of Design, she combines creative direction with analytical skills to drive impactful marketing campaigns. As a member of the Women's Leadership Group, she advocates for diversity and collaboration in the workplace. Karen's journey reflects her commitment to continuous improvement and innovation in marketing practices.
Karen`s contact details
*************@bedbathandbeyond.com
******@dxl.com
********@cmal.com
Colleagues
Executive Vice President and Chief Financial Officer
Vice President Human Resources, Compensation & Benefits
Senior Vice President, Supply Chain and Customer Fulfillment
Vice President of Logistics
Chief Executive Officer and President of DXLG, Member Board of Directors
Chief Human Resources Officer
VP of Global Merchandising
Senior Vice President of Planning and Allocation
SVP of Global Sourcing
Vice President of Technology & Innovations Business Solutions