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Katie Roberts

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Katie Roberts

SVP | Digitas Sofia

Boston, Massachusetts, United States

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Katie Roberts

Summary

Katie Roberts is a seasoned media executive currently serving as the Senior Vice President of Media at Digitas, where she leverages her extensive experience in advertising services to drive innovative media strategies. With a career spanning over 15 years, she has held various leadership positions across prominent agencies, including Groupeconnect and DigitasLBi. Katie's journey began at Mindshare, where she honed her skills as a Junior Planner, gradually advancing to leadership roles. Her expertise lies in developing data-driven media solutions that enhance brand visibility and engagement. Based in Boston, Massachusetts, Katie is passionate about the intersection of technology and media, always exploring new ways to optimize advertising effectiveness. She is known for her collaborative approach and commitment to fostering talent within her teams. Outside of work, Katie enjoys engaging with emerging technologies and staying updated on industry trends.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Katie Roberts

Work Experience

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SVP at

Digitas Sofia

April 2022 - Present

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Vice President Group Director Media at GroupeConnect – a Publicis Groupe Solution at

GroupeConnect

January 2020 - November 2022

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Vice President/Director, Media at

Digitaslbi

March 2018 - January 2020

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Vice President Group Director Media at

Digitas Sofia

September 2015 - March 2018

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Associate Media Director at

Digitas Sofia

January 2014 - September 2015

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Associate Director at

Starcom

January 2012 - January 2014

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Supervisor at

Starcom USA Inc

June 2010 - January 2012

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Supervisor at

WVMKR Sweden AB

August 2008 - June 2010

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Jr. Planner and Planner at

Mindshare

June 2006 - August 2008

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Katie Roberts

Education

Frequently Asked Questions about Katie Roberts

What is Katie Roberts email address?

Katie Roberts's primary email address is ********@digitas.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Katie Roberts work for?

Katie Roberts is a SVP at Digitas Sofia, a company specializing in Management consulting services.

Where Katie Roberts graduated from?

Katie Roberts holds a degree in from Syracuse University.

How can I directly contact Katie Roberts?

To contact Katie Roberts directly, you can use the email address ********@digitas.com. Complete contact information is available upon registration with Muraena.

Who is Katie Roberts?

Katie Roberts is a seasoned media executive currently serving as the Senior Vice President of Media at Digitas, where she leverages her extensive experience in advertising services to drive innovative media strategies. With a career spanning over 15 years, she has held various leadership positions across prominent agencies, including Groupeconnect and DigitasLBi. Katie's journey began at Mindshare, where she honed her skills as a Junior Planner, gradually advancing to leadership roles. Her expertise lies in developing data-driven media solutions that enhance brand visibility and engagement. Based in Boston, Massachusetts, Katie is passionate about the intersection of technology and media, always exploring new ways to optimize advertising effectiveness. She is known for her collaborative approach and commitment to fostering talent within her teams. Outside of work, Katie enjoys engaging with emerging technologies and staying updated on industry trends.

Katie`s contact details

mail

********@digitas.com

*************@wpp.com

*************@starcomww.com

*************@digitaslbi.com

Colleagues

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Sarah Marcellus

Vice President Group Director, Project Management

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Noel Childs

SVP Group Experience Design Director

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Sarah Whinnem

Senior Vice President Resource Allocation

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Sebastian Andreassen

VP, Creative Director

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Shawn Mulroney

Senior Vice President, Media

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Pat Flanagan

Vice President Director, Creative

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Patricia Jones

Vp, Group Director Project Management

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Patrick O'neill

VP, Director Social Strategy

Pedro Perez

Senior Vice President, Group Account Director

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Peter Jankura

Senior Vice President Finance

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