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Krista Parry

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Krista Parry

Chief Development Officer | Visit Salt Lake

Salt Lake City, Utah, United States

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Krista Parry

Summary

Krista Parry is a seasoned professional with over two decades of experience in the advertising and public relations sector, specializing in strategic partnerships and media relations. As the Chief Development Officer at Visit Salt Lake, she is committed to fostering the growth of the visitor economy in one of the fastest-growing destinations in the U.S. Krista's innovative approach to brand development was exemplified during her tenure at Powdr, where she successfully transformed the company into a premier active lifestyle brand. She has played a pivotal role in launching significant social campaigns and digital media initiatives, notably at Park City Resort. Krista co-founded SisterUp, a platform amplifying female voices in the community, and has a rich background in crisis communications and event management. Her career began with the 2002 Winter Games, igniting her passion for the tourism industry. Krista is recognized for her ability to create transformational experiences for brands and their customers, making her a true connector in her field.

General

Generalist

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Leadership Development

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Krista Parry

Work Experience

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Chief Development Officer at

Visit Salt Lake

June 2023 - Present

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Co-Founder and CEO at

SisterUp

March 2016 - June 2023

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Chief Operating Officer at

CRUDE

January 2021 - January 2023

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Advisor at

CRUDE

January 2016 - January 2021

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Senior Vice President, Partnerships and Media at

POWDR

March 2013 - March 2016

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Marketing Director at

Park City

April 2004 - February 2013

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Communications Manager at

Park City Mountain Resort

May 2003 - April 2004

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Communications Coordinator at

Park City

November 2002 - April 2003

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Senior Associate at

Coltrin & Associates

August 1999 - July 2002

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Krista Parry

Education

Utah State University, Bachelor Of Arts (B.A.)

Frequently Asked Questions about Krista Parry

What is Krista Parry email address?

Krista Parry's primary email address is ******@livecrude.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Krista Parry work for?

Krista Parry is a Chief Development Officer at Visit Salt Lake, a company specializing in Traveler Accommodation.

Where Krista Parry graduated from?

Krista Parry holds a degree in Communication, Journalism, And Related Programs from Utah State University.

How can I directly contact Krista Parry?

To contact Krista Parry directly, you can use the email address ******@livecrude.com. Complete contact information is available upon registration with Muraena.

Who is Krista Parry?

Krista Parry is a seasoned professional with over two decades of experience in the advertising and public relations sector, specializing in strategic partnerships and media relations. As the Chief Development Officer at Visit Salt Lake, she is committed to fostering the growth of the visitor economy in one of the fastest-growing destinations in the U.S. Krista's innovative approach to brand development was exemplified during her tenure at Powdr, where she successfully transformed the company into a premier active lifestyle brand. She has played a pivotal role in launching significant social campaigns and digital media initiatives, notably at Park City Resort. Krista co-founded SisterUp, a platform amplifying female voices in the community, and has a rich background in crisis communications and event management. Her career began with the 2002 Winter Games, igniting her passion for the tourism industry. Krista is recognized for her ability to create transformational experiences for brands and their customers, making her a true connector in her field.

Krista`s contact details

mail

******@livecrude.com

*******@pcmr.com

******@powdr.com

******@visitsaltlake.com

Colleagues

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Ryan Mack

Vice President of Communications

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Judy Cullen

Vice President of Partner Development

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Karen Staples

Managing Director of Sales - East Coast

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Bart Blaisdell

Chief Financial Officer

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Sts Clay Partain

Executive Director of Sports Salt Lake

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Dave Latsis

Chief Engineer

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Julie Rhoads

Chief Services Officer

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Caryn Bradshaw

Managing Director

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Jeff Gassaway

Managing Director of Sales - Midwest Region

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Tyson Lybbert

Associate Vice President of Sales

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