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Kristin Zyga

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Kristin Zyga

VP, Customer Insight & Strategy | BrightInsight

Chicago, Illinois, United States

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Kristin Zyga

Summary

Kristin Zyga is a seasoned marketing professional with a robust background in customer insight and strategy, currently serving as VP at BrightInsight. With over a decade of experience, she has developed a unique expertise in navigating complex market landscapes through strategic storytelling and data analysis. Kristin thrives on creating meaningful connections between brands and their customers, leveraging her skills in behavioral science and research methodologies. Her leadership style emphasizes accountability and creativity, fostering a collaborative environment that encourages innovative thinking. Kristin's diverse experience spans various roles in market research and advertising, reflecting her adaptability in fast-paced settings. She is passionate about delivering actionable insights that drive business outcomes and enhance customer engagement. Outside of her professional endeavors, Kristin has contributed to academic discourse through publications on gender and advertising, showcasing her commitment to understanding consumer behavior on a deeper level.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Kristin Zyga

Work Experience

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VP, Customer Insight & Strategy at

BrightInsight

May 2023 - Present

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Sr Director, Market Research at

BrightInsight

February 2021 - May 2023

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Partner (Health) at

HALL & PARTNERS EUROPE LIMITED

April 2020 - January 2021

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VP, Market Research at

Insight Consulting Group

January 2014 - March 2020

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Director of Market Research at

Insight Consulting Group

January 2011 - December 2013

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Senior Project Director / Senior Consultant at

Insight Consulting Group

August 2009 - December 2010

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Project Manager at

Insight Consulting Group

August 2008 - July 2009

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Kristin Zyga

Education

Loyola University Chicago, B.S.

January 2004 - January 2008

Frequently Asked Questions about Kristin Zyga

What is Kristin Zyga email address?

Kristin Zyga's primary email address is ************@brightinsight.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Kristin Zyga work for?

Kristin Zyga is a VP, Customer Insight & Strategy at BrightInsight, a company specializing in Computer related services, nec.

Where Kristin Zyga graduated from?

Kristin Zyga holds a degree in Psychology, Marketing from Loyola University Chicago.

How can I directly contact Kristin Zyga?

To contact Kristin Zyga directly, you can use the email address ************@brightinsight.com. Complete contact information is available upon registration with Muraena.

Who is Kristin Zyga?

Kristin Zyga is a seasoned marketing professional with a robust background in customer insight and strategy, currently serving as VP at BrightInsight. With over a decade of experience, she has developed a unique expertise in navigating complex market landscapes through strategic storytelling and data analysis. Kristin thrives on creating meaningful connections between brands and their customers, leveraging her skills in behavioral science and research methodologies. Her leadership style emphasizes accountability and creativity, fostering a collaborative environment that encourages innovative thinking. Kristin's diverse experience spans various roles in market research and advertising, reflecting her adaptability in fast-paced settings. She is passionate about delivering actionable insights that drive business outcomes and enhance customer engagement. Outside of her professional endeavors, Kristin has contributed to academic discourse through publications on gender and advertising, showcasing her commitment to understanding consumer behavior on a deeper level.

Kristin`s contact details

mail

************@brightinsight.com

Colleagues

Jagjot Singh

Executive Chairman, Board of Directors

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Paul Ducharme

Senior Vice President People

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Bob Michitarian

Chief Legal Officer

Kyle Becker

Chief Information Security Officer

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Ashish Agrawal

CTO, BrightInsight

Cdpse Elena Ames Cipm D

Chief Privacy Officer

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Kal Patel D

CEO & Co-Founder

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Kevin Dawson

VP, Finance & Operations

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Gary Wirth

VP Global Solution Design

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Caroline Peel

Senior Vice President Worldwide Sales

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