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Kyra Roest

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Kyra Roest

Global VP Creativity | International Advertising Association

Amsterdam, North Holland, Netherlands

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Kyra Roest

Summary

Kyra Roest is a seasoned marketing professional with over ten years of experience in brand development and strategic business growth. As the founder of AD.BUSINESS, she leads a network of specialists dedicated to elevating brands through innovative storytelling and strategic partnerships. Her tenure as Global VP of Creativity for the International Advertising Association showcases her commitment to the transformative power of creativity in business. Kyra's diverse background spans various roles including account management, strategic planning, and business development, making her a versatile leader in the management consulting sector. She is passionate about connecting people and ideas, which has fueled her success in creating collaborative environments. Outside of her professional pursuits, she enjoys downhill skiing, reflecting her adventurous spirit. Kyra's academic foundation includes a Bachelor's degree in Communication and a Master's in Brand Management, equipping her with the skills to navigate the complexities of modern marketing.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Kyra Roest

Work Experience

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Global VP Creativity at

International Advertising Association

October 2018 - Present

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Founder at

AD.BUSINESS

June 2018 - Present

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Representative Cannes Lions at

Orange Lions

May 2017 - Present

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Founding mother at

Embassy of Dutch Creativity

January 2015 - Present

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owner at

um'ge:bun/

February 2014 - Present

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Partnerships Manager at

Master Digital Design - Amsterdam University of Applied Sciences

September 2019 - November 2021

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VP Area Director Europe at

International Advertising Association

June 2016 - October 2018

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Ski & snowboard instructor at

Ski Indoor

September 2002 - March 2018

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President Dutch Chapter at

International Advertising Association

September 2013 - January 2017

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Client Director at

Bohemia Amsterdam

July 2011 - July 2014

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Board member at

International Advertising Association

August 2010 - September 2013

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Account & Strategy Director at

The Valley - CX Agency

September 2009 - June 2011

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Account Director at

The Peoples Valley

October 2008 - September 2009

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Account Director / Strategic Planner at

Isobar Nigeria

April 2007 - October 2008

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Account Director / Strategic Planner at

Bookmark Design & Media, Inc.

April 2007 - October 2008

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Account Director at

MINDSTATE SL.

January 2005 - April 2007

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Freelance project & account management at

April 2004 - December 2004

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Account Manager at

ROORDA PTY LTD

March 2002 - April 2004

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Account Manager at

Bozell

January 1999 - January 2002

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Creative account executive (what's in a name...) at

Redi Advertising Reditune Strengholt

August 1997 - December 1999

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Kyra Roest

Education

Hogeschool Utrecht, Bachelor Of Science (Bs)

January 1992 - January 1997

Erasmus University Rotterdam, Master's Degree

SRM

Frequently Asked Questions about Kyra Roest

What is Kyra Roest email address?

Kyra Roest's primary email address is **********@iaaglobal.org. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Kyra Roest work for?

Kyra Roest is a Global VP Creativity at International Advertising Association, a company specializing in Management consulting services.

Where Kyra Roest graduated from?

Kyra Roest holds a degree in Communication from Hogeschool Utrecht.

How can I directly contact Kyra Roest?

To contact Kyra Roest directly, you can use the email address **********@iaaglobal.org. Complete contact information is available upon registration with Muraena.

Who is Kyra Roest?

Kyra Roest is a seasoned marketing professional with over ten years of experience in brand development and strategic business growth. As the founder of AD.BUSINESS, she leads a network of specialists dedicated to elevating brands through innovative storytelling and strategic partnerships. Her tenure as Global VP of Creativity for the International Advertising Association showcases her commitment to the transformative power of creativity in business. Kyra's diverse background spans various roles including account management, strategic planning, and business development, making her a versatile leader in the management consulting sector. She is passionate about connecting people and ideas, which has fueled her success in creating collaborative environments. Outside of her professional pursuits, she enjoys downhill skiing, reflecting her adventurous spirit. Kyra's academic foundation includes a Bachelor's degree in Communication and a Master's in Brand Management, equipping her with the skills to navigate the complexities of modern marketing.

Kyra`s contact details

mail

**********@iaaglobal.org

*******@upcmail.nl

Colleagues

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Paul Coxhill

Global Board Member

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Tom Stein

Global Board and ExCo Member; Regional Director North America

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Dagmara Szulce

Board Member

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Faris Abouhamad

Immediate Past Chairman and World President

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Christophe Dean

Head of Advertising Sales, East Coast

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John Campbell

SVP, Streaming, Entertainment and Multicultural Solutions

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