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Lara Rodriguez

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Lara Rodriguez

Vice President Marketing | B. Fernandez & Hnos Inc.

Puerto Rico, Misiones, Argentina

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Lara Rodriguez

Summary

Lara Rodriguez is an accomplished marketing executive with over 20 years of experience in the Miscellaneous Nondurable Goods Merchant Wholesalers industry. Currently serving as Vice President of Marketing at B. Fernandez & Hnos Inc., she has a proven track record in brand management, strategic planning, and integrated marketing. Lara's career journey reflects a strong commitment to the growth and development of the brands she manages, having progressively advanced through various roles such as Marketing Director and Group Brand Manager within the same organization. Her educational background includes an MBA with a specialization in Marketing from the Inter-American University of Puerto Rico. Fluent in English, Lara is also known for her expertise in market research and event planning, making her a versatile asset in any marketing team. Her long tenure at B. Fernandez & Hnos speaks to her loyalty and deep understanding of the company’s operations and market dynamics. Beyond her professional achievements, Lara is passionate about fostering innovation in marketing strategies and exploring emerging technologies that can enhance brand visibility and engagement.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Lara Rodriguez

Work Experience

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Vice President Marketing at

B. Fernandez & Hnos Inc.

August 2019 - Present

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Marketing Director at

B. Fernandez & Hnos Inc.

January 2006 - July 2019

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Group Brand Manager at

B. Fernandez & Hnos Inc.

May 2003 - December 2005

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Brand Manager at

B. Fernandez & Hnos Inc.

July 1999 - April 2003

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Marketing and Sales Assistant at

B. Fernandez & Hnos Inc.

January 1996 - June 1999

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Lara Rodriguez

Education

Inter-American University of Puerto Rico - Metropolitan Campus, Mba

January 1999 - January 2002

University of Puerto Rico, Río Piedras, Bachelor Of Business Administration - Bba

January 1993 - January 1997

Frequently Asked Questions about Lara Rodriguez

What is Lara Rodriguez email address?

Lara Rodriguez's primary email address is **************@bfernandez.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Lara Rodriguez work for?

Lara Rodriguez is a Vice President Marketing at B. Fernandez & Hnos Inc., a company specializing in Miscellaneous Nondurable Goods Merchant Wholesalers.

Where Lara Rodriguez graduated from?

Lara Rodriguez holds a degree in Marketing from Inter-American University of Puerto Rico - Metropolitan Campus.

How can I directly contact Lara Rodriguez?

To contact Lara Rodriguez directly, you can use the email address **************@bfernandez.com. Complete contact information is available upon registration with Muraena.

Who is Lara Rodriguez?

Lara Rodriguez is an accomplished marketing executive with over 20 years of experience in the Miscellaneous Nondurable Goods Merchant Wholesalers industry. Currently serving as Vice President of Marketing at B. Fernandez & Hnos Inc., she has a proven track record in brand management, strategic planning, and integrated marketing. Lara's career journey reflects a strong commitment to the growth and development of the brands she manages, having progressively advanced through various roles such as Marketing Director and Group Brand Manager within the same organization. Her educational background includes an MBA with a specialization in Marketing from the Inter-American University of Puerto Rico. Fluent in English, Lara is also known for her expertise in market research and event planning, making her a versatile asset in any marketing team. Her long tenure at B. Fernandez & Hnos speaks to her loyalty and deep understanding of the company’s operations and market dynamics. Beyond her professional achievements, Lara is passionate about fostering innovation in marketing strategies and exploring emerging technologies that can enhance brand visibility and engagement.

Lara`s contact details

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**************@bfernandez.com

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