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Larry Shender
Larry Shender
Director of Programmatic Business Development | Haymarket Media Group
New York, New York, United States
Larry Shender
Summary
Larry Shender is a seasoned Director of Programmatic Business Development at Haymarket Media US, specializing in data-driven marketing strategies across various media formats. With over 19 years of experience in online advertising, he has established himself as a pioneer in programmatic, mobile, and video advertising spaces. Larry holds a BA in Finance from the University of Miami and has a proven track record of driving innovation and growth in the digital marketing landscape. His advisory roles for several digital media companies reflect his commitment to advancing industry standards. Passionate about leveraging technology to optimize advertising effectiveness, Larry actively engages in thought leadership by hosting panels and discussions with leading brands. His extensive background includes significant contributions to startups and established companies alike, showcasing his versatility and strategic insight in the ever-evolving media environment.
Larry Shender
Work Experience
Director of Programmatic Business Development at
Haymarket Media Group
December 2023 - Present
Advisor at
Pod Digital Media
September 2019 - Present
Member Of The Board Of Advisors at
Bwg Strategy LLC
August 2014 - Present
Executive Director of Programmatic & Audience Solutions at
Penske Media Corporation
April 2020 - December 2023
Manager of Progammatic at
The Knot
April 2018 - March 2020
Director Of Brand Solutions at
Bidalgo (acquired by ironSource)
February 2017 - April 2018
VP Programmatic Demand at
AdsWizz
February 2016 - February 2017
Director of Brand Solutions at
AMOBEE LTD
August 2012 - January 2016
Director of Global Video, Mobile and Social Platform Sales at
AMOBEE LTD
August 2012 - November 2015
Director of Digital Shopping Media at
RichRelevance
March 2011 - August 2012
Regional Vice President of East Coast Sales at
AdBrite (shutdown 2013)
May 2010 - March 2011
Senior Director of Sales at
Tremor Video
August 2005 - May 2010
Media Sales at
24/7 Media Inc.
January 2005 - August 2005
Director of Sales at
Hollywood.com, LLC
January 2004 - January 2005
sales at
Park Avenue Realty Investments, Inc.
January 2000 - January 2000
AVP at
Chase Investment Services
January 1996 - January 1999
Larry Shender
Education
January 1983 - January 1988
Lower Merion High School, Hs Degree
January 1979 - January 1983
Frequently Asked Questions about Larry Shender
What is Larry Shender email address?
Larry Shender's primary email address is *****@bwgstrategy.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Larry Shender work for?
Larry Shender is a Director of Programmatic Business Development at Haymarket Media Group, a company specializing in Motion Picture & Video Industries.
Where Larry Shender graduated from?
Larry Shender holds a degree in Finance from University of Miami.
How can I directly contact Larry Shender?
To contact Larry Shender directly, you can use the email address *****@bwgstrategy.com. Complete contact information is available upon registration with Muraena.
Who is Larry Shender?
Larry Shender is a seasoned Director of Programmatic Business Development at Haymarket Media US, specializing in data-driven marketing strategies across various media formats. With over 19 years of experience in online advertising, he has established himself as a pioneer in programmatic, mobile, and video advertising spaces. Larry holds a BA in Finance from the University of Miami and has a proven track record of driving innovation and growth in the digital marketing landscape. His advisory roles for several digital media companies reflect his commitment to advancing industry standards. Passionate about leveraging technology to optimize advertising effectiveness, Larry actively engages in thought leadership by hosting panels and discussions with leading brands. His extensive background includes significant contributions to startups and established companies alike, showcasing his versatility and strategic insight in the ever-evolving media environment.
Larry`s contact details
*****@bwgstrategy.com
********@pmc.com
********@comcast.com
*****@parkavecapital.com
*************@theknotworldwide.com
*************@is.com
********@tremorvideo.com
*************@algonomy.com
*************@247media.com
*************@turn.com
********@hollywood.com
*************@amobee.com
*****@adbrite.com
*****@poddigitalmedia.com
*************@adswizz.com
Colleagues
VP, Haymarket Studio (PRWeek, Campaign US, MM+M)
VP, editorial director, PRWeek & Campaign US
President, Medical Communications Division
Chairman & CEO
Vp, Business Development & Strategy
Chief Digital Officer (CDO)
Vice President, Group Publisher
Vice President, Product Strategy
VP Finance
Senior Vice President, Commercial Excellence