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Laura Gross

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Laura Gross

Senior Vice President, Global Consumer Insights, Data & Strategy | Warner Bros. Discovery

Los Angeles, California, United States

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Laura Gross

Summary

Laura Gross is a seasoned executive with extensive experience in insights, data, and strategy within the consumer product goods sector. As the Senior Vice President at Warner Bros Discovery, she has been instrumental in driving revenue growth and developing innovative data solutions that enhance consumer engagement. Her strategic vision has led to the successful launch of several high-profile projects, including VR and AR initiatives, and new media integrations like NFTs. Laura's leadership in assembling a global team of researchers underscores her commitment to fostering talent and promoting a culture of creativity. She holds a Master's degree in Media Ecology and Business Administration from New York University and has a strong background in market research and analytics. Laura is recognized for her contributions to thought leadership and has received multiple awards for her innovative strategies. With a career spanning over two decades, she has a proven track record of influencing game-changing strategies and driving organizational success.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Laura Gross

Work Experience

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Senior Vice President, Global Consumer Insights, Data & Strategy at

Warner Bros. Discovery

May 2022 - Present

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Senior Vice President, Global Research, Insights & Analytics at

Warner Bros. Entertainment

September 2019 - April 2022

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Vice President, Global Consumer Insights & Research at

Warner Bros. Entertainment

December 2011 - August 2019

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Vice President, International Research and Media at

Warner Bros. Entertainment

May 2005 - November 2011

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Sr. Director, International Research and Media at

Warner Bros. Entertainment

June 2003 - April 2005

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Senior Director, Research and Analysis at

InfoQuest Consulting Group Inc.

January 2002 - December 2002

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Sr. Director, Consumer Research and Planning at

inDemand

January 1996 - January 2001

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Laura Gross

Education

Blend - Academy of Makeup Artistry, Makeup Artist In Basic Beauty

January 2024 - January 2024

Fachhochschule Brandenburg, Bachelor Of Science Fhgr & Bfh In Media Engineering

January 2020 - January 2023

University of Zadar, Joint Summer School In Information Science (Jossis)

January 2022 - January 2022

Budapest metropolitan university

January 2021 - January 2022

Gewerbliche und Industrielle Berufsfachschule Freiburg, Kaufmännische Ausbildung Mit Bms

January 2013 - January 2016

Frequently Asked Questions about Laura Gross

What company does Laura Gross work for?

Laura Gross is a Senior Vice President, Global Consumer Insights, Data & Strategy at Warner Bros. Discovery.

Where Laura Gross graduated from?

Laura Gross holds a degree in from Blend - Academy of Makeup Artistry.

Who is Laura Gross?

Laura Gross is a seasoned executive with extensive experience in insights, data, and strategy within the consumer product goods sector. As the Senior Vice President at Warner Bros Discovery, she has been instrumental in driving revenue growth and developing innovative data solutions that enhance consumer engagement. Her strategic vision has led to the successful launch of several high-profile projects, including VR and AR initiatives, and new media integrations like NFTs. Laura's leadership in assembling a global team of researchers underscores her commitment to fostering talent and promoting a culture of creativity. She holds a Master's degree in Media Ecology and Business Administration from New York University and has a strong background in market research and analytics. Laura is recognized for her contributions to thought leadership and has received multiple awards for her innovative strategies. With a career spanning over two decades, she has a proven track record of influencing game-changing strategies and driving organizational success.

Laura`s contact details

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