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Laura Newman
Laura Newman
Vice President Brand Marketing | WK Kellogg Co
Kalamazoo, Michigan, United States
Laura Newman
Summary
Laura Newman is a seasoned marketing executive with over 15 years of experience in brand development and management, particularly in the fast-moving consumer goods sector. Currently serving as the Vice President of Brand Marketing at WK Kellogg Company, she has a proven track record of driving growth and building iconic brands through strategic marketing initiatives. Laura has held various leadership roles within Kellogg, where she has successfully led cross-functional teams and cultivated partnerships with external agencies. Her expertise spans multiple aspects of marketing, including integrated marketing, market research, and shopper marketing. A graduate of Royal Holloway, University of London, she combines her academic background with practical experience to deliver innovative marketing solutions. Laura is known for her ability to inspire teams and foster a culture of accountability and development. Her commitment to creating impactful brand campaigns makes her a valuable asset in the marketing landscape.
Laura Newman
Work Experience
Vice President Brand Marketing at
WK Kellogg Co
April 2024 - Present
Senior Director of Marketing at
WK Kellogg Co
October 2023 - April 2024
Senior Marketing Director, Cereal Kellogg USA at
Kellogg Company
March 2021 - October 2023
Marketing Director Frozen Breakfast - Kellogg USA at
Kellogg Company
January 2019 - March 2021
Associate Director, Frozen Breakfast Category lead, Brand Marketing at
Kellogg Company
January 2018 - January 2019
Associate Director Eggo, Kellogg's North America, Frozen Foods at
Kellogg Company
August 2017 - January 2018
Global Marketing Manager Kellogg's Masterbrand at
Kellogg Company
July 2015 - August 2017
European Marketing Manager Kellogg's Krave at
Kellogg Company
February 2013 - July 2015
Brand Manager Teens UK at
Kellogg Company
April 2012 - February 2013
Brand Manager Kellogg's Corn Flakes UK at
Kellogg Company
November 2010 - April 2012
Brand Manager Kellogg's Special K UK at
Kellogg Company
March 2009 - November 2010
Brand Manager Kellogg's Optivita UK at
Kellogg Company
July 2008 - March 2009
Assistant Brand Manager Kids at
Kellogg Company
November 2006 - July 2008
Customer Marketing Manager Asda at
Kellogg Company
May 2005 - November 2006
Regional Account Development Executive at
Kellogg Company
August 2003 - May 2005
Territory Development Manager at
Kellogg Company
July 2002 - August 2003
Laura Newman
Education
Royal Holloway, University of London, Bsc
January 1999 - January 2002
St John Payne R.C School Chelmsford Essex
Frequently Asked Questions about Laura Newman
What is Laura Newman email address?
Laura Newman's primary email address is ************@wkkellogg.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Laura Newman work for?
Laura Newman is a Vice President Brand Marketing at WK Kellogg Co.
Where Laura Newman graduated from?
Laura Newman holds a degree in Business Management from Royal Holloway, University of London.
How can I directly contact Laura Newman?
To contact Laura Newman directly, you can use the email address ************@wkkellogg.com. Complete contact information is available upon registration with Muraena.
Who is Laura Newman?
Laura Newman is a seasoned marketing executive with over 15 years of experience in brand development and management, particularly in the fast-moving consumer goods sector. Currently serving as the Vice President of Brand Marketing at WK Kellogg Company, she has a proven track record of driving growth and building iconic brands through strategic marketing initiatives. Laura has held various leadership roles within Kellogg, where she has successfully led cross-functional teams and cultivated partnerships with external agencies. Her expertise spans multiple aspects of marketing, including integrated marketing, market research, and shopper marketing. A graduate of Royal Holloway, University of London, she combines her academic background with practical experience to deliver innovative marketing solutions. Laura is known for her ability to inspire teams and foster a culture of accountability and development. Her commitment to creating impactful brand campaigns makes her a valuable asset in the marketing landscape.
Laura`s contact details
************@wkkellogg.com
Colleagues
Chief Information Security Officer
Chief Corprate Affairs Officer
Board of Directors
Board Member