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Lauren Powers

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Lauren Powers

Manager, Product Strategy & Ops (Office of COO) | Greystar

Phoenix, Arizona, United States

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Lauren Powers

Summary

Lauren Powers is a seasoned marketing professional with over 13 years of diverse experience spanning industries such as fashion, hospitality, and real estate. Currently serving as a Manager of Product Strategy & Ops at Greystar, she holds a CSPO certification and has a proven track record in product management and strategic marketing. Lauren's expertise includes digital marketing, customer experience, and brand strategy, making her a versatile asset in any marketing team. She has a detail-oriented work ethic and is known for her leadership in developing data-driven marketing strategies. With a passion for innovation, Lauren leverages analytics and user experience insights to drive product success. Her creative approach to problem-solving and strong communication skills enhance her effectiveness in cross-functional teams. Lauren is also an advocate for influencer marketing and has successfully managed campaigns that bridge traditional and digital marketing channels.

General

Generalist

Technical Background

Leadership Experience

Moderate Tenure

Professional interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Startup Experience

Lauren Powers

Work Experience

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Manager, Product Strategy & Ops (Office of COO) at

Greystar

November 2023 - Present

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Product Owner, Resident App at

Greystar

November 2021 - November 2023

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UX Strategist at

Greystar

February 2021 - November 2021

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Marketing Manager - Strategy at

Greystar

July 2020 - January 2021

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Marketing Strategist at

Alliance Residential Company

December 2018 - July 2020

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Brand Marketing Specialist at

Best Western Hotels & Resorts

December 2017 - December 2018

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Lead Marketing Activation Consultant at

Best Western Hotels & Resorts

March 2014 - December 2017

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Media Director at

Phoenix Fashion Week

March 2010 - December 2015

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Digital Specialist at

DAS Technology

November 2012 - December 2013

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Marketing Director at

red balloon social media

July 2012 - September 2012

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Social Media Specialist at

red balloon social media

May 2011 - June 2012

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Fashion Design Intern at

Phoenix Art Museum

May 2010 - August 2010

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Lauren Powers

Education

Frequently Asked Questions about Lauren Powers

What is Lauren Powers email address?

Lauren Powers's primary email address is *******@greystar.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Lauren Powers work for?

Lauren Powers is a Manager, Product Strategy & Ops (Office of COO) at Greystar, a company specializing in Rooming & Boarding Houses, Dormitories, & Workers' Camps.

Where Lauren Powers graduated from?

Lauren Powers holds a degree in Marketing from Arizona State University - W. P. Carey School of Business.

How can I directly contact Lauren Powers?

To contact Lauren Powers directly, you can use the email address *******@greystar.com. Complete contact information is available upon registration with Muraena.

Who is Lauren Powers?

Lauren Powers is a seasoned marketing professional with over 13 years of diverse experience spanning industries such as fashion, hospitality, and real estate. Currently serving as a Manager of Product Strategy & Ops at Greystar, she holds a CSPO certification and has a proven track record in product management and strategic marketing. Lauren's expertise includes digital marketing, customer experience, and brand strategy, making her a versatile asset in any marketing team. She has a detail-oriented work ethic and is known for her leadership in developing data-driven marketing strategies. With a passion for innovation, Lauren leverages analytics and user experience insights to drive product success. Her creative approach to problem-solving and strong communication skills enhance her effectiveness in cross-functional teams. Lauren is also an advocate for influencer marketing and has successfully managed campaigns that bridge traditional and digital marketing channels.

Lauren`s contact details

mail

*******@greystar.com

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Bella Peacock

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