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Lisa Eng

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Lisa Eng

Senior Director, Retention Marketing | Spanx

Denver, Colorado, United States

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Lisa Eng

Summary

Lisa Eng is a seasoned Digital Marketing leader specializing in retention strategies for e-commerce brands, with a proven track record of building and scaling successful marketing programs. Currently serving as the Senior Director of Retention Marketing at SPANX, she has extensive experience working with renowned brands such as Tarte Cosmetics and Shutterfly. Lisa's expertise spans across various channels, particularly email marketing, where she has demonstrated a strong ability to enhance customer lifecycle and engagement through innovative strategies. She is known for her unique blend of creativity and technical acumen, allowing her to lead complex automation projects effectively. In addition to her role at SPANX, she actively contributes to Attentive's Client Advisory Board, shaping the future of digital marketing practices. With a solid educational background in Business Administration focusing on Marketing and Information Systems, Lisa continues to push the boundaries of marketing excellence in the e-commerce space. Her passion for customer experience and data-driven decision-making sets her apart as a leader in her field.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Lisa Eng

Work Experience

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Senior Director, Retention Marketing at

Spanx

June 2024 - Present

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Client Advisory Board Member at

Attentive Mobile Inc.

March 2024 - Present

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Director, Retention Marketing at

Spanx

May 2022 - June 2024

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Senior Director, e-Commerce & Retention Marketing at

Peach & Lily

March 2022 - April 2022

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Director, e-Commerce & Retention Marketing at

Peach & Lily

July 2021 - March 2022

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Director, Retention Marketing at

Peach & Lily

November 2020 - July 2021

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Director, Retention Marketing at

Prose

March 2019 - November 2020

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Senior Email Marketing Manager at

Tarte Cosmetics

January 2018 - March 2019

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Email Marketing Manager at

Tarte Cosmetics

January 2017 - December 2017

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Assistant Email Marketing Manager at

Tarte Cosmetics

April 2016 - December 2016

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Associate Digital Marketing Manager at

Shutterfly

February 2014 - April 2016

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Assistant Digital Marketing Manager at

Shutterfly

February 2013 - January 2014

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Digital Marketing Coordinator at

Shutterfly

February 2012 - January 2013

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Lisa Eng

Education

Susquehanna University, Bs

January 2007 - January 2011

Frequently Asked Questions about Lisa Eng

What is Lisa Eng email address?

Lisa Eng's primary email address is ****@spanx.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Lisa Eng work for?

Lisa Eng is a Senior Director, Retention Marketing at Spanx, a company specializing in Men's & boy's clothing.

Where Lisa Eng graduated from?

Lisa Eng holds a degree in Business Administration - Marketing & Information Systems from Susquehanna University.

How can I directly contact Lisa Eng?

To contact Lisa Eng directly, you can use the email address ****@spanx.com. Complete contact information is available upon registration with Muraena.

Who is Lisa Eng?

Lisa Eng is a seasoned Digital Marketing leader specializing in retention strategies for e-commerce brands, with a proven track record of building and scaling successful marketing programs. Currently serving as the Senior Director of Retention Marketing at SPANX, she has extensive experience working with renowned brands such as Tarte Cosmetics and Shutterfly. Lisa's expertise spans across various channels, particularly email marketing, where she has demonstrated a strong ability to enhance customer lifecycle and engagement through innovative strategies. She is known for her unique blend of creativity and technical acumen, allowing her to lead complex automation projects effectively. In addition to her role at SPANX, she actively contributes to Attentive's Client Advisory Board, shaping the future of digital marketing practices. With a solid educational background in Business Administration focusing on Marketing and Information Systems, Lisa continues to push the boundaries of marketing excellence in the e-commerce space. Her passion for customer experience and data-driven decision-making sets her apart as a leader in her field.

Lisa`s contact details

mail

****@spanx.com

********@peachandlily.com

****@tartecosmetics.com

****@tarte.com

Colleagues

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Amit Ojha

Vice President, Digital Technology

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Ariella Tenuta

VP, Finance

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Kiana Miree

Chief Merchandising Officer

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Kyla Robinson

Vice President Digital Product

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Sara Blakely

Founder/Inventor

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Sarat Ramayya

Chief Information Officer

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Rachelle Lowry

Vice President of Sales

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Kelly Goldston

Chief Digital Officer

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Bethany Young

Vice President of Design

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Katie Storer

Managing Director, Growth Equity

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