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Lisa Giacomini
Lisa Giacomini
Vice President, Head Of Social Media | Barclays Bank US
Philadelphia, Pennsylvania, United States
Lisa Giacomini
Summary
Lisa Giacomini is a seasoned marketing professional with over 11 years of experience in the financial services sector, currently serving as Vice President of Marketing Strategy at Barclays Bank US. She specializes in creating and executing integrated multichannel marketing campaigns that resonate with target audiences and drive customer loyalty. Lisa's expertise spans digital marketing, social media, and content strategy, with a strong focus on storytelling and community building. Her collaborative approach involves working closely with cross-functional teams to align marketing efforts with business objectives. Lisa's background includes significant roles in social media management and public relations, showcasing her versatility in marketing communications. With a passion for leveraging data insights to enhance brand narratives, she is dedicated to delivering impactful marketing solutions.
Lisa Giacomini
Work Experience
Vice President, Head Of Social Media at
Barclays Bank US
February 2021 - Present
Assistant Vice President, Social Media at
Barclays Bank
April 2014 - January 2021
Social Media Community Club Lead at
FIFTYNINE DESIGN CONSULTANTS LIMITED
April 2012 - April 2013
Public Relations Manager at
Ezanga.com, Inc.
November 2009 - March 2012
Lisa Giacomini
Education
University of Delaware, B.A.
January 1970 - January 1970
Frequently Asked Questions about Lisa Giacomini
What company does Lisa Giacomini work for?
Lisa Giacomini is a Vice President, Head Of Social Media at Barclays Bank US, a company specializing in Functions related to depository banking.
Where Lisa Giacomini graduated from?
Lisa Giacomini holds a degree in English from University of Delaware.
Who is Lisa Giacomini?
Lisa Giacomini is a seasoned marketing professional with over 11 years of experience in the financial services sector, currently serving as Vice President of Marketing Strategy at Barclays Bank US. She specializes in creating and executing integrated multichannel marketing campaigns that resonate with target audiences and drive customer loyalty. Lisa's expertise spans digital marketing, social media, and content strategy, with a strong focus on storytelling and community building. Her collaborative approach involves working closely with cross-functional teams to align marketing efforts with business objectives. Lisa's background includes significant roles in social media management and public relations, showcasing her versatility in marketing communications. With a passion for leveraging data insights to enhance brand narratives, she is dedicated to delivering impactful marketing solutions.
Lisa`s contact details
Colleagues
VP - Retail Partnership Manager
Vice President, CFO Business Partnering
Vice President Api & Digital Products
Vice President
Vice President - Digital Analytics Lead (Adobe Analytics/Adobe Target)
Vice President Digital Product
Executive Director
AVP of CFO Business Partnering
Board Of Directors
Vice President, Rewards Engineering Lead