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Lisa Licht
Lisa Licht
Chief Marketing Officer Advisor | GumGum
Los Angeles, California, United States
Lisa Licht
Summary
Lisa Licht is a seasoned marketing advisor and executive coach based in Los Angeles, California, with a rich history of leadership in the entertainment and consumer products sectors. She has held senior roles at prestigious companies such as Hasbro, Yahoo, and Live Nation, where she developed and executed innovative marketing strategies that significantly enhanced brand visibility and partnership opportunities. Currently, she advises various companies, including Microsoft and Illumination Entertainment, focusing on marketing and sponsorship strategies. Lisa's extensive experience spans over three decades, showcasing her adaptability and commitment to driving results in competitive markets. She holds an MBA from Thunderbird School of Global Management and a BA in Business Economics from UC Santa Barbara, equipping her with a solid foundation in both theory and practice. Lisa is passionate about leveraging her expertise to mentor the next generation of marketing leaders, emphasizing the importance of creativity and strategic thinking in a rapidly evolving landscape.
Lisa Licht
Work Experience
Chief Marketing Officer Advisor at
Influence Media Partners
May 2023 - Present
Chief Strategy Officer Advisor at
Build-A-Bear Workshop
February 2023 - Present
Board Member at
Brynpharma
January 2020 - Present
Board Member at
GumGum
January 2020 - Present
Board Member at
Munchkin
January 2010 - December 2019
CMO at
Live Nation Entertainment
November 2016 - November 2018
EVP Marketing & Strategic Partnerships at
Live Nation Entertainment
February 2016 - November 2016
SVP Media Marketing at
Yahoo
November 2012 - November 2015
SVP - Global Promotions and Marketing Partnerships at
Hasbro
June 2010 - October 2012
GM Entertainment and Licensing at
Hasbro
August 2009 - June 2010
GM Entertainment and Licensing at
Hasbro
January 2008 - August 2009
EVP Marketing at
20th Century Studios
April 1998 - December 2007
VP Marketing at
Mattel, Inc.
January 1991 - January 1998
Lisa Licht
Education
Thunderbird School of Global Management, Master Of Business Administration (Mba)
January 1989 - January 1990
University of California, Santa Barbara, Bachelor Of Arts (B.A.)
January 1983 - January 1987
Frequently Asked Questions about Lisa Licht
What is Lisa Licht email address?
Lisa Licht's primary email address is *****@buildabear.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Lisa Licht work for?
Lisa Licht is a Chief Marketing Officer Advisor at GumGum, a company specializing in Management consulting services.
Where Lisa Licht graduated from?
Lisa Licht holds a degree in from Thunderbird School of Global Management.
How can I directly contact Lisa Licht?
To contact Lisa Licht directly, you can use the email address *****@buildabear.com. Complete contact information is available upon registration with Muraena.
Who is Lisa Licht?
Lisa Licht is a seasoned marketing advisor and executive coach based in Los Angeles, California, with a rich history of leadership in the entertainment and consumer products sectors. She has held senior roles at prestigious companies such as Hasbro, Yahoo, and Live Nation, where she developed and executed innovative marketing strategies that significantly enhanced brand visibility and partnership opportunities. Currently, she advises various companies, including Microsoft and Illumination Entertainment, focusing on marketing and sponsorship strategies. Lisa's extensive experience spans over three decades, showcasing her adaptability and commitment to driving results in competitive markets. She holds an MBA from Thunderbird School of Global Management and a BA in Business Economics from UC Santa Barbara, equipping her with a solid foundation in both theory and practice. Lisa is passionate about leveraging her expertise to mentor the next generation of marketing leaders, emphasizing the importance of creativity and strategic thinking in a rapidly evolving landscape.
Lisa`s contact details
*****@buildabear.com
****@influencemedia.com
Colleagues
Managing Director, Northern Europe
Board Member
Vice President Finance
VP of Strategic Initiatives
Chief Data Officer
Managing Director UK
President
VP, Publisher Development & Operations - NA
Global Chief People Officer