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Mara Greenwald
Mara Greenwald
Senior Vice President, Commerce Media | Night Market
Chicago, Illinois, United States
Mara Greenwald
Summary
Mara Greenwald is a Senior Vice President of Commerce Media based in Chicago, Illinois, with a strong background in public relations services and digital marketing. With extensive experience in managing complex media strategies and driving audience engagement, she has worked with notable brands such as Unilever and Amazon. Mara is dedicated to leveraging data-driven insights to optimize client performance in a competitive digital landscape. Her journey has seen her evolve from a public relations intern to a leadership role, demonstrating her commitment to continuous learning and professional growth. A creative thinker, she combines her expertise in content strategy with strong negotiation skills to deliver impactful marketing solutions. Outside of her professional life, Mara is passionate about mentoring young professionals in the industry, sharing her knowledge of commerce and performance media. Her diverse skill set includes proficiency in Adobe Creative Suite and various digital marketing tools, making her a versatile asset in any marketing team.
Mara Greenwald
Work Experience
Senior Vice President, Commerce Media at
Night Market
November 2023 - Present
Partner | Managing Director of Commerce & Performance Media at
Mindshare
February 2021 - November 2023
Partner | Director of Shopper Investment, Shop+ at
Mindshare
September 2020 - February 2021
Partner, Group Director, Social at
Wavemaker
October 2019 - September 2020
Group Media Director at
Performics
September 2018 - October 2019
Media Director at
Performics
October 2016 - September 2018
Senior Social Marketing Manager at
TPN
October 2015 - September 2016
Digital Strategist at
TPN
February 2015 - October 2015
Associate Digital Strategist at
TPN
February 2014 - February 2015
Account Executive at
Blue Chip
July 2011 - February 2014
Head Guard at
Park District of Highland Park
May 2007 - September 2011
Marketing Intern at
Wisconsin Foundation and Alumni Association
September 2010 - May 2011
Senior Account Executive / Graphic Designer at
The Daily Cardinal
August 2009 - May 2011
Public Relations Intern at
Next Pr, LLC
June 2010 - August 2010
Mara Greenwald
Education
University of Wisconsin-Madison, Strategic Communications
January 2007 - January 2011
New Trier
January 2003 - January 2007
Frequently Asked Questions about Mara Greenwald
What company does Mara Greenwald work for?
Mara Greenwald is a Senior Vice President, Commerce Media at Night Market, a company specializing in Management consulting services.
Where Mara Greenwald graduated from?
Mara Greenwald holds a degree in Journalism - Advertising And Public Relations, Sociology from University of Wisconsin-Madison.
Who is Mara Greenwald?
Mara Greenwald is a Senior Vice President of Commerce Media based in Chicago, Illinois, with a strong background in public relations services and digital marketing. With extensive experience in managing complex media strategies and driving audience engagement, she has worked with notable brands such as Unilever and Amazon. Mara is dedicated to leveraging data-driven insights to optimize client performance in a competitive digital landscape. Her journey has seen her evolve from a public relations intern to a leadership role, demonstrating her commitment to continuous learning and professional growth. A creative thinker, she combines her expertise in content strategy with strong negotiation skills to deliver impactful marketing solutions. Outside of her professional life, Mara is passionate about mentoring young professionals in the industry, sharing her knowledge of commerce and performance media. Her diverse skill set includes proficiency in Adobe Creative Suite and various digital marketing tools, making her a versatile asset in any marketing team.
Mara`s contact details
Colleagues
VP, Strategic Accounts, Commerce Consulting
VP, Product
Founder / President
Vice President of Commerce Media
SVP - Platform Success, Commerce Strategy & Planning