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Mayela Trespalacios

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Mayela Trespalacios

Senior Vice President, Connections Strategy (CRM) | Digitas North America

Dallas, Texas, United States

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Mayela Trespalacios

Summary

Mayela Trespalacios is an accomplished marketing strategist with extensive experience in driving customer growth and digital transformation across various industries. Currently serving as the Senior Vice President of Connections Strategy at Digitas North America, she has a proven track record of leading successful omni-channel marketing initiatives. Mayela's expertise spans access and advertising, data strategy, and performance marketing, which she has leveraged to enhance customer relationships and optimize digital experiences. She holds a dual degree in Marketing and Psychology from Southern Methodist University, complemented by executive education from Columbia Business School. Her analytical mindset and innovative approach have earned her prestigious accolades, including the Distinguished Marketing Major Award. Outside her professional pursuits, Mayela is fluent in Spanish, reflecting her diverse background and ability to connect with a broad audience.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Mayela Trespalacios

Work Experience

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Senior Vice President, Connections Strategy (CRM) at

Digitas North America

September 2023 - Present

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Lead Director, Ecommerce Marketing & Customer Growth Strategy at

CVS Health

August 2022 - September 2023

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Sr. Director, Strategic Business Consulting at

Epsilon

July 2021 - August 2022

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Director, Strategic Business Consulting at

Epsilon

March 2020 - July 2021

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Lead Strategic Consultant at

Epsilon

January 2019 - March 2020

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Sr. Strategic Consultant at

Epsilon

January 2018 - January 2019

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Leadership Rotation Program at

Epsilon

January 2016 - January 2018

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Senior Business Systems Analyst at

Epsilon

October 2015 - December 2015

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Business Systems Analyst at

Epsilon

June 2013 - October 2015

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Associate Business Systems Analyst at

Epsilon

June 2012 - June 2013

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Sales and Marketing Intern at

The Walt Disney Company

June 2011 - August 2011

💼

Research Assistant at

Department Of Psychology Southern Methodist University

January 2011 - May 2011

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Mayela Trespalacios

Education

Columbia Business School, Executive Education

January 2018 - January 2018

Southern Methodist University - Cox School of Business, Bba

January 2008 - January 2012

Southern Methodist University, Ba

January 2008 - January 2012

Frequently Asked Questions about Mayela Trespalacios

What is Mayela Trespalacios email address?

Mayela Trespalacios's primary email address is *******************@digitas.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Mayela Trespalacios work for?

Mayela Trespalacios is a Senior Vice President, Connections Strategy (CRM) at Digitas North America, a company specializing in Management consulting services.

Where Mayela Trespalacios graduated from?

Mayela Trespalacios holds a degree in Driving Strategic Impact (Online) from Columbia Business School.

How can I directly contact Mayela Trespalacios?

To contact Mayela Trespalacios directly, you can use the email address *******************@digitas.com. Complete contact information is available upon registration with Muraena.

Who is Mayela Trespalacios?

Mayela Trespalacios is an accomplished marketing strategist with extensive experience in driving customer growth and digital transformation across various industries. Currently serving as the Senior Vice President of Connections Strategy at Digitas North America, she has a proven track record of leading successful omni-channel marketing initiatives. Mayela's expertise spans access and advertising, data strategy, and performance marketing, which she has leveraged to enhance customer relationships and optimize digital experiences. She holds a dual degree in Marketing and Psychology from Southern Methodist University, complemented by executive education from Columbia Business School. Her analytical mindset and innovative approach have earned her prestigious accolades, including the Distinguished Marketing Major Award. Outside her professional pursuits, Mayela is fluent in Spanish, reflecting her diverse background and ability to connect with a broad audience.

Mayela`s contact details

mail

*******************@digitas.com

**********@smu.edu

*************@epsilon.com

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