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Michael Bassik

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Michael Bassik

Chief Executive Officer | Axel Solutions, LLC

United States

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Michael Bassik

Summary

Michael Bassik is a dynamic CEO at Optimal, where he drives innovative performance marketing solutions for a diverse range of clients. With a robust background in digital strategy and political consulting, he co-founded DSPolitical, a leader in voter-targeted advertising. Michael has held senior roles at major agencies like WPP and MDC Partners, showcasing his expertise in corporate communications and crisis management. His thought leadership in technology and media has earned him recognition in prestigious publications and accolades such as Advertising Age's '40 Under 40'. A graduate of the University of Pennsylvania and American University’s Washington College of Law, he balances his professional endeavors with family life in New York. Michael's journey reflects a blend of creativity, strategic insight, and a commitment to ethical marketing practices.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Michael Bassik

Work Experience

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Chief Executive Officer at

OptimAl GmbH

August 2022 - Present

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Co-Founder at

OptimAl GmbH

October 2020 - Present

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Co-Founder & Partner at

DSPolitical

March 2011 - Present

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Founder & CEO at

Axel Solutions, LLC

February 2011 - Present

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President, Global Digital Operations; EVP/MD at

Stagwell, Inc.

June 2014 - October 2020

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Chief Executive Officer at

Media Assembly

July 2019 - October 2020

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CEO at

Yes and Company

December 2017 - December 2019

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Managing Director & U.S. Digital Practice Chair at

BURSON CC

April 2011 - June 2014

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Chief Executive Officer at

Proof Integrated Communications

November 2011 - June 2014

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Senior Vice President, Digital Strategy at

Global Strategy Group

December 2009 - April 2011

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Chief Digital Officer at

Air America Media

November 2008 - December 2009

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Vice President at

MSHC Partners

February 2004 - November 2008

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Media Strategy & Development at

AOL

January 2000 - January 2004

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Michael Bassik

Education

American University Washington College of Law, Jd

January 2005 - January 2007

Brooklyn Law School

January 2003 - January 2005

University of Pennsylvania, Ba

January 1997 - January 2001

great neck north high school

January 1993 - January 1997

Frequently Asked Questions about Michael Bassik

What is Michael Bassik email address?

Michael Bassik's primary email address is **************@dspolitical.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Michael Bassik work for?

Michael Bassik is a Chief Executive Officer at Axel Solutions, LLC.

Where Michael Bassik graduated from?

Michael Bassik holds a degree in Law from American University Washington College of Law.

How can I directly contact Michael Bassik?

To contact Michael Bassik directly, you can use the email address **************@dspolitical.com. Complete contact information is available upon registration with Muraena.

Who is Michael Bassik?

Michael Bassik is a dynamic CEO at Optimal, where he drives innovative performance marketing solutions for a diverse range of clients. With a robust background in digital strategy and political consulting, he co-founded DSPolitical, a leader in voter-targeted advertising. Michael has held senior roles at major agencies like WPP and MDC Partners, showcasing his expertise in corporate communications and crisis management. His thought leadership in technology and media has earned him recognition in prestigious publications and accolades such as Advertising Age's '40 Under 40'. A graduate of the University of Pennsylvania and American University’s Washington College of Law, he balances his professional endeavors with family life in New York. Michael's journey reflects a blend of creativity, strategic insight, and a commitment to ethical marketing practices.

Michael`s contact details

mail

**************@dspolitical.com

*******@mdc-partners.com

**************@bm.com

**************@proofic.com

*******@goaxel.com

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