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Mike Carter

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Mike Carter

VP, Group Partner, Ad Ops

Naples, Florida, United States

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Mike Carter

Summary

Mike Carter is an accomplished digital media professional with over 27 years of experience spanning North America, Asia-Pacific, and Europe. He currently serves as VP, Group Partner of Ad Operations at IPG Mediabrands, where he leads a global team managing digital media strategies for American Express across more than 20 international markets. His career highlights include founding and selling the lead generation search engine Zoomf, and playing a pivotal role in the growth of Doubleclick Europe. With a deep understanding of the ad-tech and mar-tech landscapes, Mike is focused on navigating the challenges of a cookieless world and data privacy. He has a proven track record in product development and strategy, having contributed to three successful equity exits. Mike's journey began at Modem Media, the world's first digital advertising agency, where he honed his skills in digital marketing and media.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Mike Carter

Work Experience

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VP, Group Partner, Ad Ops at

Universal McCann Worldwide, LLC

January 2019 - Present

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Business Director at

Mindshare

June 2010 - December 2018

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Zoomf Advisor at

Trinity Mirror

November 2008 - October 2010

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Strategic Advisor at

Estatecreate

August 2008 - May 2009

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Director and Founder at

Zoomf

November 2005 - November 2008

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Strategy Analyst at

IRIS WORLDWIDE INTEGRATED MARKETING PRIVATE LIMITED

May 2008 - September 2008

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Director Affiliate Publishing at

DEAL GROUP MEDIA S.L.

May 2006 - November 2006

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Search Engine Marketing Director (Modem Media UK) at

Digitas Sofia

February 2006 - May 2006

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Business Analyst at

Ask Media Group

June 2005 - November 2005

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Strategy Consultant at

Whereonearth Ltd

March 2005 - September 2005

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Strategy Analyst at

Agency Republic

September 2004 - December 2004

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Search Engine Marketing Consultant at

Agency.com

September 2004 - November 2004

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Director of Products at

Espotting Media

April 2003 - September 2004

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Director of Support at

Bluestreak International

October 2002 - April 2003

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Director - Business Line DFA & DFP at

Googleplex

January 2001 - September 2001

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Manager of European Sales Engineering at

Googleplex

May 1999 - January 2001

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Advertising Operations Manager at

Meredith Corporation

January 1998 - February 2000

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Sales Engineer at

Googleplex

August 1998 - May 1999

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Media Operations Supervisor at

Organic

January 1998 - August 1998

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Product Manager & Producer at

Modem Media, Inc.

April 1995 - January 1998

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Mike Carter

Education

University of Michigan, Ba

January 1990 - January 1994

Frequently Asked Questions about Mike Carter

What is Mike Carter email address?

Mike Carter's primary email address is ***********@umww.com. To view the full verified email and additional contact details, sign up for free with Muraena.

Where Mike Carter graduated from?

Mike Carter holds a degree in Mathematics from University of Michigan.

How can I directly contact Mike Carter?

To contact Mike Carter directly, you can use the email address ***********@umww.com. Complete contact information is available upon registration with Muraena.

Who is Mike Carter?

Mike Carter is an accomplished digital media professional with over 27 years of experience spanning North America, Asia-Pacific, and Europe. He currently serves as VP, Group Partner of Ad Operations at IPG Mediabrands, where he leads a global team managing digital media strategies for American Express across more than 20 international markets. His career highlights include founding and selling the lead generation search engine Zoomf, and playing a pivotal role in the growth of Doubleclick Europe. With a deep understanding of the ad-tech and mar-tech landscapes, Mike is focused on navigating the challenges of a cookieless world and data privacy. He has a proven track record in product development and strategy, having contributed to three successful equity exits. Mike's journey began at Modem Media, the world's first digital advertising agency, where he honed his skills in digital marketing and media.

Mike`s contact details

mail

***********@umww.com

***********@ipgmediabrands.com

*******@umich.edu

***********@mindshareworld.com

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