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Msim Michelle Eten

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Msim Michelle Eten

VP Digital Retail | Zumiez

Seattle, Washington, United States

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Msim Michelle Eten

Summary

Msim Michelle Eten is a seasoned executive with extensive experience in digital retail and marketing. Currently serving as the VP of Digital Retail at Zumiez, she has a proven track record in leading cross-functional teams to enhance customer experience and drive revenue growth. Her background spans various roles in prominent organizations, including REI and Savers, where she was instrumental in developing marketing strategies and product merchandising initiatives. Michelle also shares her expertise as a guest lecturer at the University of Washington, focusing on strategic management and leadership. With a Master's in Information Management and a strong foundation in fashion marketing, she combines analytical skills with creative problem-solving. Passionate about board governance, she has held director positions at BECU, contributing to strategic growth and risk management. Michelle is an advocate for innovation in retail, leveraging technology to enhance customer engagement and operational efficiency.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Emerging Technologies

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Msim Michelle Eten

Work Experience

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VP Digital Retail at

Zumiez

February 2022 - Present

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Guest Lecturer - Strategic Management and Leadership - Masters Program at

University Of Washington Information School

April 2021 - Present

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Director of Marketing and Merchandising at

Savers

June 2020 - February 2022

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Director Merchandising and Loyalty Programs at

Savers

January 2016 - June 2020

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Board Director at

BECU

March 2010 - April 2017

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Divisional Vice President, Digital Retail at

REI

June 2012 - January 2015

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Director, eCommerce at

REI

August 2010 - June 2012

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Director of Planning and Research at

REI

May 2006 - August 2010

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Merchandising & Location Planning Mgr at

REI

February 2004 - May 2006

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Merchandising Planner at

REI

December 2000 - February 2004

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Direct & Online Planning at

REI

April 1999 - December 2000

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Product Development & Planning at

Eddie Bauer

September 1992 - April 1999

💼

Retail Mgmt & Buying at

The Bon Marche

September 1987 - September 1992

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Msim Michelle Eten

Education

University of Washington Information School, Master Of Science Information Management

January 2018 - January 2020

Western Washington University, Ba Fashion Marketing

National Association of Corporate Directors, Board Professionalism Fellow

Frequently Asked Questions about Msim Michelle Eten

What is Msim Michelle Eten email address?

Msim Michelle Eten's primary email address is ************@zumiez.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Msim Michelle Eten work for?

Msim Michelle Eten is a VP Digital Retail at Zumiez, a company specializing in Other Miscellaneous Store Retailers.

Where Msim Michelle Eten graduated from?

Msim Michelle Eten holds a degree in from University of Washington Information School.

How can I directly contact Msim Michelle Eten?

To contact Msim Michelle Eten directly, you can use the email address ************@zumiez.com. Complete contact information is available upon registration with Muraena.

Who is Msim Michelle Eten?

Msim Michelle Eten is a seasoned executive with extensive experience in digital retail and marketing. Currently serving as the VP of Digital Retail at Zumiez, she has a proven track record in leading cross-functional teams to enhance customer experience and drive revenue growth. Her background spans various roles in prominent organizations, including REI and Savers, where she was instrumental in developing marketing strategies and product merchandising initiatives. Michelle also shares her expertise as a guest lecturer at the University of Washington, focusing on strategic management and leadership. With a Master's in Information Management and a strong foundation in fashion marketing, she combines analytical skills with creative problem-solving. Passionate about board governance, she has held director positions at BECU, contributing to strategic growth and risk management. Michelle is an advocate for innovation in retail, leveraging technology to enhance customer engagement and operational efficiency.

Msim`s contact details

mail

************@zumiez.com

Colleagues

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VP of IT

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Josh Burch

VP/DMM of Buying

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Erin Wendte-Lahren

Executive Vice President Of North American Consumer Teams

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Chris Visser

Chief Legal Officer & Secretary

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Darla Shertzer

Vice President of Real Estate

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Kate Craig

VP, International

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Chris Work

Chief Financial Officer

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Jeff Mintle

VP of Design and Global Trend

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