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Paula
Paula
Executive Director, Marketing | Geron Corporation
East Hanover, New Jersey, United States
Paula
Summary
Paula is a dynamic senior executive with over 20 years of experience in the pharmaceutical industry, specializing in brand insight, development, and strategic vision mapping. Her expertise spans various therapeutic categories including Oncology, Virology, and Immunology. Currently serving as Executive Director of Marketing at Geron, she has a proven track record in agency team management and new business development. Paula's leadership style focuses on fostering collaboration and innovation, ensuring that marketing strategies align with business objectives. She has held senior positions at major companies like Novartis and Omnicom, where she led significant product launches and strategic initiatives. Her ability to navigate complex organizational structures has resulted in notable performance improvements across her teams. Paula is passionate about leveraging data-driven insights to enhance brand positioning and market presence. Her strategic thinking and creative direction have consistently driven results in competitive markets.
Paula
Work Experience
Executive Director, Marketing at
Geron Corporation
February 2023 - Present
Oncology Product Strategy-Launch/Lcm at
Novartis
September 2022 - February 2023
Specialty Pharmaceutical Sales Representative at
JOHNSON AND JOHNSON (PTY) LTD
November 1996 - November 1999
Frequently Asked Questions about Paula
What company does Paula work for?
Paula is a Executive Director, Marketing at Geron Corporation, a company specializing in Commercial physical research.
Who is Paula?
Paula is a dynamic senior executive with over 20 years of experience in the pharmaceutical industry, specializing in brand insight, development, and strategic vision mapping. Her expertise spans various therapeutic categories including Oncology, Virology, and Immunology. Currently serving as Executive Director of Marketing at Geron, she has a proven track record in agency team management and new business development. Paula's leadership style focuses on fostering collaboration and innovation, ensuring that marketing strategies align with business objectives. She has held senior positions at major companies like Novartis and Omnicom, where she led significant product launches and strategic initiatives. Her ability to navigate complex organizational structures has resulted in notable performance improvements across her teams. Paula is passionate about leveraging data-driven insights to enhance brand positioning and market presence. Her strategic thinking and creative direction have consistently driven results in competitive markets.
Paula`s contact details
Colleagues
Associate General Counsel and Vice President, Legal Affairs
VP Market Access
Executive Director, Commercial Operations
Vice President Intellectual Property
Executive Director, Clinical Science
Vice President of Sales
Chief People Officer
Vice President, Head of Regulatory
Vice President, Investor Relations & Corporate Communications
Vice President Quality