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Paula Harrell

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Paula Harrell

Executive Director, Brand and Product Marketing | Healthy Directions

Bethesda, Maryland, United States

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Paula Harrell

Summary

Paula Harrell is an accomplished Executive Director of Brand and Product Marketing at Healthy Directions, specializing in health and wellness for over two decades. With a robust background in brand management, marketing strategy, and product development, she has a proven track record of launching successful DTC brands and enhancing market share through innovative marketing strategies. Her expertise spans various facets of marketing, including digital strategy, competitive analysis, and customer insight, showcasing her ability to adapt to changing market dynamics. Paula has led cross-functional teams to achieve growth and customer satisfaction while managing complex product portfolios. Her passion for health extends beyond her professional life, as she actively promotes a healthy lifestyle. Paula's leadership experience is complemented by her analytical skills, making her a valuable asset in the competitive landscape of health products.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Paula Harrell

Work Experience

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Executive Director, Brand and Product Marketing at

Healthy Directions

June 2018 - Present

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Executive Director, Business Development and Research at

Healthy Directions

February 2017 - June 2018

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Executive Director, Brand Management at

Healthy Directions

March 2011 - February 2017

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Senior Manager, R&D Health Products at

Healthy Directions

March 2007 - March 2011

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Senior Marketing Manager, Health Products at

Healthy Directions

November 2000 - March 2007

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Asst. Marketing Manager, Loyalty Marketing at

Tip Top, LLC

March 1999 - November 2000

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Frequently Asked Questions about Paula Harrell

What is Paula Harrell email address?

Paula Harrell's primary email address is ********@healthydirections.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Paula Harrell work for?

Paula Harrell is a Executive Director, Brand and Product Marketing at Healthy Directions, a company specializing in Physical fitness facilities.

Where Paula Harrell graduated from?

Paula Harrell holds a degree in from Indiana University of Pennsylvania.

How can I directly contact Paula Harrell?

To contact Paula Harrell directly, you can use the email address ********@healthydirections.com. Complete contact information is available upon registration with Muraena.

Who is Paula Harrell?

Paula Harrell is an accomplished Executive Director of Brand and Product Marketing at Healthy Directions, specializing in health and wellness for over two decades. With a robust background in brand management, marketing strategy, and product development, she has a proven track record of launching successful DTC brands and enhancing market share through innovative marketing strategies. Her expertise spans various facets of marketing, including digital strategy, competitive analysis, and customer insight, showcasing her ability to adapt to changing market dynamics. Paula has led cross-functional teams to achieve growth and customer satisfaction while managing complex product portfolios. Her passion for health extends beyond her professional life, as she actively promotes a healthy lifestyle. Paula's leadership experience is complemented by her analytical skills, making her a valuable asset in the competitive landscape of health products.

Paula`s contact details

mail

********@healthydirections.com

Colleagues

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Sandy Haynes

Co-Chief Marketing Officer

Annette Payne

Senior Vice President Internet Marketing

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Ashley Delaney

Vice President, Creative

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Mike Amburgey

President

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Kathy Cadeaux

Executive Director Brand Management

Barry Barga

VP/Controller

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Cathy Jo Van Pelt

Vice President Customer Relationship Management

Jim

CEO

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Matt Kinnahan

VP of Strategy, Analytics and Digital Commerce

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Mark Latchis

Executive Director, Finance And Treasury

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