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Peiwen Chen
Peiwen Chen
Chief Marketing Officer | Universal Yums
Katy, Texas, United States
Peiwen Chen
Summary
Peiwen Chen is a consumer-focused marketer with extensive experience in business strategy and marketing across diverse industries, including technology and health. Currently serving as the Chief Marketing Officer at Universal Yums, Peiwen leverages a unique blend of analytical skills and creative strategy to develop comprehensive marketing solutions that align with business objectives. With a solid foundation in mechanical engineering, Peiwen's technical background complements a robust marketing acumen, enabling effective data-driven decision making. A proven leader in marketing strategy, Peiwen has held key roles in various organizations, showcasing adaptability and a passion for innovation. Peiwen's approach emphasizes collaboration and cross-functional teamwork, ensuring that marketing efforts resonate with consumer needs. Outside of work, Peiwen is committed to continuous learning and exploring emerging trends in digital marketing.
Peiwen Chen
Work Experience
Chief Marketing Officer at
Universal Yums
September 2023 - Present
VP of Marketing at
Front of the Pack
May 2022 - September 2023
VP of Marketing at
Abodu
December 2021 - May 2022
GM of Agency at
Curology
October 2020 - December 2021
Sr. Director of Marketing Strategy and Operation at
Curology
January 2020 - October 2020
director of marketing strategy and operations at
Curology
April 2019 - January 2020
Manager of Strategy and Business Operations at
RealSelf
February 2018 - April 2019
Head of Consumer Insights at
Whitepages
August 2017 - February 2018
Customer Acquisition Manager at
Whitepages
May 2016 - August 2017
Associate Program Officer (Bain Extern) at
Bill & Melinda Gates Foundation Trust, LLC
October 2015 - May 2016
Senior Associate Consultant at
Bain & Company
September 2014 - September 2015
Associate Consultant at
Bain & Company
August 2012 - September 2014
Intern at
Inventive Power S.A. de C.V.
January 2011 - December 2011
Peiwen Chen
Education
Instituto Tecnológico y de Estudios Superiores de Monterrey | ITESM, Bachelor Of Applied Science (B.A.Sc.)
January 2007 - January 2012
Frequently Asked Questions about Peiwen Chen
What is Peiwen Chen email address?
Peiwen Chen's primary email address is ******@universalyums.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Peiwen Chen work for?
Peiwen Chen is a Chief Marketing Officer at Universal Yums, a company specializing in Recreational vehicle dealers.
Where Peiwen Chen graduated from?
Peiwen Chen holds a degree in Mechanical Engineering from Instituto Tecnológico y de Estudios Superiores de Monterrey | ITESM.
How can I directly contact Peiwen Chen?
To contact Peiwen Chen directly, you can use the email address ******@universalyums.com. Complete contact information is available upon registration with Muraena.
Is Peiwen Chen an immigrant?
Yes, Peiwen Chen is an immigrant and currently based in United States
Who is Peiwen Chen?
Peiwen Chen is a consumer-focused marketer with extensive experience in business strategy and marketing across diverse industries, including technology and health. Currently serving as the Chief Marketing Officer at Universal Yums, Peiwen leverages a unique blend of analytical skills and creative strategy to develop comprehensive marketing solutions that align with business objectives. With a solid foundation in mechanical engineering, Peiwen's technical background complements a robust marketing acumen, enabling effective data-driven decision making. A proven leader in marketing strategy, Peiwen has held key roles in various organizations, showcasing adaptability and a passion for innovation. Peiwen's approach emphasizes collaboration and cross-functional teamwork, ensuring that marketing efforts resonate with consumer needs. Outside of work, Peiwen is committed to continuous learning and exploring emerging trends in digital marketing.
Peiwen`s contact details
******@universalyums.com
******@fotp.com
***********@gatesfoundation.org
Colleagues
Lifecycle & CRO Manager
Co Founder