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Petra Vijverberg

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Petra Vijverberg

Chief Integration Officer URUS | URUS Group

Utrecht, Utrecht, Netherlands

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Petra Vijverberg

Summary

Petra Vijverberg is a seasoned executive with over 20 years of leadership experience across various industries, including automotive, retail, and education. As the Chief Integration Officer at URUS Group, she excels in driving strategic alignment and digital transformation initiatives. Her passion for sustainable growth is evident in her successful management of CarNext.com, where she navigated the complexities of scaling and exiting a digital marketplace. Petra is also an advocate for female leadership, being an active member of Topvrouwen.nl. Her diverse skill set encompasses business development, corporate governance, and change management, making her a versatile leader. She holds multiple advanced certifications from prestigious institutions like INSEAD and London Business School, emphasizing her commitment to continuous learning. Petra's unique blend of strategic vision and hands-on experience positions her as a key player in shaping the future of organizations she leads.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Innovation

Sustainability

Organisational experience

Corporate Experience

Startup Experience

Petra Vijverberg

Work Experience

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Chief Integration Officer URUS at

URUS Group

August 2023 - Present

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Supervisory Director at

Campercontact

May 2023 - Present

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Member at

SER Topvrouwen

September 2020 - Present

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Managing Director Nederland at

CarNext.com

September 2021 - January 2023

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Business Owner at

Tuinierkwartier Media

April 2021 - December 2022

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Senior Vice President Strategy & Business Development at

Pon

January 2019 - December 2020

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Supervisory Director at

unu

March 2019 - September 2020

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Managing Director Volkswagen Nederland at

Pon Automotive

October 2016 - December 2018

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Managing Director Parts, Accessories and Used Cars at

Pon Automotive

January 2015 - September 2016

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Manager Retail Excellence at

Pon Automotive

June 2012 - December 2014

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Manager Strategy & Service Volkswagen at

Pon Automotive

March 2011 - May 2012

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Manager Service Volkswagen at

Pon Automotive

March 2008 - March 2011

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Project Manager CRM at

Pon Automotive

January 2006 - February 2008

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Marketing Manager at

Star Home Decor BV

June 2004 - December 2005

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Sr Product Group Manager Retail at

Hogewoning B.V.

December 2002 - May 2004

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Marketing Manager Motorcycles at

Yamaha Motor Europe, Branch Benelux

February 2000 - October 2002

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Product Manager Motorcycles & Scooters at

Yamaha Motor UK

November 1998 - January 2000

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Marketing Manager at

Lecturama Uitgeverij BV

July 1997 - October 1998

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Marketing Assistant NTI/Lecturama Uitgeverij at

NTI B.V.

March 1996 - June 1997

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Petra Vijverberg

Education

INSEAD

January 2022

INSEAD, In-Board

January 2022 - January 2023

INSEAD

January 2021 - January 2021

London Business School

January 2020 - January 2020

Wharton School

January 2019 - January 2019

TIAS School for Business and Society, Women Corporate Directors: The Next Generation (Wcd-1)

January 2015 - January 2015

Pon Mentee Program 2014

January 2014 - January 2015

TIAS School for Business and Society, Master, Mba

January 2001 - January 2004

Nima, Nederlands instituut voor Marketing, Nima-C

January 1999 - January 2000

Nima, Nederlands instituut voor Marketing, Nima-B

January 1996 - January 1996

TMO Fashion Business school , Bachelor, Hbo-Ce

January 1993 - January 1996

Nima, Nederlands instituut voor Marketing, Nima-A

January 1995 - January 1995

Frequently Asked Questions about Petra Vijverberg

What is Petra Vijverberg email address?

Petra Vijverberg's primary email address is ****************@urus.org. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Petra Vijverberg work for?

Petra Vijverberg is a Chief Integration Officer URUS at URUS Group, a company specializing in Other Crop Farming.

Where Petra Vijverberg graduated from?

Petra Vijverberg holds a degree in Negotiation Fundamentals And Negotiation Dynamics from INSEAD.

How can I directly contact Petra Vijverberg?

To contact Petra Vijverberg directly, you can use the email address ****************@urus.org. Complete contact information is available upon registration with Muraena.

Who is Petra Vijverberg?

Petra Vijverberg is a seasoned executive with over 20 years of leadership experience across various industries, including automotive, retail, and education. As the Chief Integration Officer at URUS Group, she excels in driving strategic alignment and digital transformation initiatives. Her passion for sustainable growth is evident in her successful management of CarNext.com, where she navigated the complexities of scaling and exiting a digital marketplace. Petra is also an advocate for female leadership, being an active member of Topvrouwen.nl. Her diverse skill set encompasses business development, corporate governance, and change management, making her a versatile leader. She holds multiple advanced certifications from prestigious institutions like INSEAD and London Business School, emphasizing her commitment to continuous learning. Petra's unique blend of strategic vision and hands-on experience positions her as a key player in shaping the future of organizations she leads.

Petra`s contact details

mail

****************@urus.org

*****@groothuizen.net

Colleagues

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Paul Hunt

Chief Executive Officer

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Paul De Gooijer

VP Marketing and Global Development

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Gregg Topoleski

Chief Financial Officer

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Molly Sloan

Global People Development & HR VP

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Preston Vincent

VP of Strategic Accounts at URUS Group

Bob Welper

CEO PEAK

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Daniel Diederich

Member Of The Supervisory Board

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Troy Klement

Vice President Information Technology

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Olivier Hiers

VP of Digital Strategy

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