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Rachel Bien
Rachel Bien
SVP, Omnichannel Media Architecture | Assembly Global
United States
Rachel Bien
Summary
Rachel Bien is a seasoned Global Integrated Marketing Strategist with a focus on leveraging data-driven insights to craft impactful media campaigns. With over 15 years of experience in the advertising and marketing sectors, she has held senior leadership roles in notable organizations, driving innovative strategies that enhance brand performance and customer engagement. Rachel's expertise spans across digital media, programmatic advertising, and team leadership, making her a valuable asset in any marketing endeavor. She possesses a unique ability to integrate emerging technologies into marketing strategies, ensuring that her teams are always ahead of the curve. Her commitment to continuous learning and development is reflected in her proactive approach to training and mentoring her colleagues. Rachel is passionate about exploring new trends in media and technology, which she believes are crucial for future marketing success. Based in the United States, she has a proven track record of managing large-scale marketing initiatives in competitive environments.
Rachel Bien
Work Experience
SVP, Omnichannel Media Architecture at
Assembly Global
October 2022 - Present
VP, Marketing Activation at
Neiman Marcus Group
February 2021 - June 2022
SVP, Integrated Strategy & Digital Investment at
Zenith
April 2019 - February 2021
SVP, Head of Strategy at
Blue 449
June 2017 - April 2019
Global Integrated Strategy & Investment Director at
PHD
June 2015 - June 2017
Senior Manager, Global Media at
American Express
August 2014 - June 2015
Associate Media Director - American Express Externship at
Mindshare
December 2013 - August 2014
Associate Media Director, Global Strategy & Social Media at
Mindshare
August 2012 - December 2013
Digital Manager, Global Demand Generation & Social Media at
Mindshare
February 2012 - August 2012
Digital Manager, Media & Client Strategies at
Mindshare
February 2011 - February 2012
Digital Manager, Media & Client Strategy at
Morpheus Media
June 2010 - February 2011
Senior Account Strategist at
Morpheus Media
November 2007 - June 2010
Sales Assistant at
Rodale Inc.
January 2006 - January 2007
Rachel Bien
Education
Boston University - School of Management, Bachelor Of Science
January 2002 - January 2006
Frequently Asked Questions about Rachel Bien
What is Rachel Bien email address?
Rachel Bien's primary email address is ***********@phdmedia.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Rachel Bien work for?
Rachel Bien is a SVP, Omnichannel Media Architecture at Assembly Global, a company specializing in Management, Scientific, & Technical Consulting Services.
Where Rachel Bien graduated from?
Rachel Bien holds a degree in Business Administration (Finance And Marketing) from Boston University - School of Management.
How can I directly contact Rachel Bien?
To contact Rachel Bien directly, you can use the email address ***********@phdmedia.com. Complete contact information is available upon registration with Muraena.
Who is Rachel Bien?
Rachel Bien is a seasoned Global Integrated Marketing Strategist with a focus on leveraging data-driven insights to craft impactful media campaigns. With over 15 years of experience in the advertising and marketing sectors, she has held senior leadership roles in notable organizations, driving innovative strategies that enhance brand performance and customer engagement. Rachel's expertise spans across digital media, programmatic advertising, and team leadership, making her a valuable asset in any marketing endeavor. She possesses a unique ability to integrate emerging technologies into marketing strategies, ensuring that her teams are always ahead of the curve. Her commitment to continuous learning and development is reflected in her proactive approach to training and mentoring her colleagues. Rachel is passionate about exploring new trends in media and technology, which she believes are crucial for future marketing success. Based in the United States, she has a proven track record of managing large-scale marketing initiatives in competitive environments.
Rachel`s contact details
***********@phdmedia.com
***********@assemblyglobal.com
Colleagues
VP, Integrated Media
CEO, MENA
VP, Associate Media Director
VP Customer Identification and Strategy
Vice President Of Business Development
VP, CRM Solutions
EVP, Managing Partner
VP, Insights & Connections
Vice President, Growth, Asia Pacific
Senior Vice President, Integrated Media & Client Experience